Blog
Learning to love LinkedIn with Rebecca Cofrancesco (Chat)
“Be yourself. Don’t be afraid to just let your personality shine because let’s face it, there’s not too much differentiation between copywriters. We write words, we help people articulate their value, but what’s different or what will help you stand out is just being...
How to be an unlonely copywriter with Angela Pickett (Chat)
"Just start, tell everyone what you're doing and explain what a copywriter is. Tell people you can write blogs or social media posts for them. Offer to write some press releases for a friend or a local business, start writing some blogs for your own website and just...
Lost in the valley of despair? Here are 5 mantras to get you back on track
This post was written by TCCS member, Jody Carey 5 mantras to escape the valley of despair The valley of despair can be a deep, dark place. Everything we know as writers can easily be undermined and challenged. How can we escape a crushing blow to our...
Boosting your copywriting profile with Erin Huckle (Chat)
“Book in a half hour or an hour with another copywriter that you're friends with, and have a bit of a brainstorm about story ideas that you could both be putting yourself out there for. Having another human to bounce ideas off can be really helpful when you're trying...
Why knowing your audience is an essential part of writing
This post was written by TCCS member, Catherine James According to Jane Harper, author of five bestselling novels including Exiles, knowing your audience is as essential as planning your story. At a recent Meet the Author talk at Marion Cultural Centre in South...
TCCS COPYCON AWARDS 2022
2022 COPYCON AWARDS: Meet the best copywriters in the business. From newbie copywriters starting out in business, through to experienced copywriters, content writers, editors and proofreaders, the Clever Copywriting Awards, founded by the Clever Copywriting School, is...
CopyCon 2022 wrap up: A day bursting with copywriting goodness, camaraderie and cheer
A recap of what happened at CopyCon 2022 in Australia Let me just say this right off the bat. CopyCon 2022 by Kate Toon and her team was a smashing hit and left all other post-pandemic events drooling in its wake (IMHO). The much-anticipated conference for...
The power of pitching and self-confidence (Newbie)
“Once you start to feel a little bit uncomfortable, that’s a sign of growth - keep going. You can’t stop just because you’ve got the 10 clients under your belt - those 10 could just be taken away from you tomorrow. So treat your business like your baby. You’ve got to...
Offering more than just copywriting (Chat)
Offering more than just copywriting “I don't think offering different skills is anything to be scared of. It can be a superpower that sets you apart from other freelancers, but at the same time, any additional services should be something that you truly enjoy doing.”...
4 surprisingly effective copywriting tips and tricks
This post was written by TCCS member, Kate Crocker When you’re stuck or uncertain, these unexpected tips and tricks may help spice up your writing and recharge your brain. There’s an abundance of well-known copywriting tips in the Googleverse. They’re handy...