OR How to write the perfect ABOUT page One of the copywriting tasks I’m most frequently briefed on is creating ‘About’ pages for websites. Everyone seems to find writing about themselves an impossible task. “I hate talking about myself!” they cry. “I don’t want to...read more
Glenn Murray is well known in copywriter circles. Not only is he an expert on all things SEO copywriting (he wrote a book about it don’t you know) he’s also not afraid of telling it how it is. Today he exposes the dirty tricks some copywriters practice in an effort to...read more
[Tweet "7 secrets to improve your copywriting skills"] Rhonda Chapman has done something many of you dream about: she’s given up the day job and is starting out as a copywriter. Here's her latest post. It’s been a very interesting transition setting up as a freelance...read more
The question: "Is it enough to offer 'just' copywriting? I'm seeing more and more companies offering 'the full package', with marketing plans, design work, etc. I'm anxious that if I offer my services as a copywriter, a client will want all the other bells and...read more
The world of copywriting can be confusing at times. You may well have a firm grasp of grammar and a solid understanding of spelling. But the truth is, that’s only a tiny part of the story. A successful copywriter also needs to be an expert salesperson, marketeer,...read more
This is a guest post by Business Mindset coach Cassie Lee. Get ready to get motivated! Having your own copywriting business is such a thrilling and defining moment for you as a person. You've basically given yourself permission to work as hard (or as easy) as you...read more
We all know that it's tough being a parent and for many, working as a copywriter may seem like the dream job. So flexible, so relaxed. But how do copywriting parents really cope? In this week's blog Bec Christensen gives her top 8 tips for for juggling freelance work...read more
The question we get asked most here at The Clever Copywriting School, is this: ‘I’m just starting out as a copywriter, what tips and advice can you give me?’ So, in this post we’re going to share with you our TOP TEN tips for newbies. [Tweet "10 easy peasy tips for...read more
So you want to be a copywriter? But you aren’t quite sure how to get started? Here are a few quick tips from me, Kate Toon, an award-winning, Sydney-based copywriter. Everything budding copywriters need to know! 1) Don’t worry about the competition There are heaps of...read more
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