by Darren Utteridge | Oct 6, 2022 | PODCAST
Reading Time: 19 minutesOffering more than just copywriting “I don’t think offering different skills is anything to be scared of. It can be a superpower that sets you apart from other freelancers, but at the same time, any additional services should be something...
by Darren Utteridge | Sep 22, 2022 | PODCAST
Reading Time: 21 minutesHow to pitch and price your feature articles “Take your business one step at a time. You know how you see those things on Facebook where a stick figure is standing at the bottom of the stairs and there’s a long line of stairs up ahead?...
by Darren Utteridge | Sep 8, 2022 | PODCAST
Reading Time: 29 minutes“Put your blinders on. Because I think if you spend way too much time looking in the periphery of what everybody else is doing, you will grind to a halt. Watching everybody else’s highlight reel is probably the most demotivating thing...
by Darren Utteridge | Aug 25, 2022 | PODCAST
Reading Time: 25 minutesCopy Gandalf Gary Cooper shares his sage advice “Don’t just rely on copywriting. Find other ways to channel the money that you make from it into different things. Diversify.” – Gary Cooper | Word Surgery Some of us feel like freshly...
by Darren Utteridge | Aug 11, 2022 | PODCAST
Reading Time: 26 minutes“Just keep showing up. When you have no work, work in your business. Write a blog, do research. Work on a course. Turn up and sit at your desk.” – Nerissa Bentley Niching, it’s a word that sends shivers down the spines of...
by Darren Utteridge | Jul 28, 2022 | PODCAST
Reading Time: 30 minutes“Speak to your clients’ clients. When you chat with the people you’re writing to attract and find out their problems, motivations, desires and, needs you can literally put it straight in your copy.” – Lisa Cropman Do you...
