Welcome to the Clever Copy Chats Podcast
I wanted to create a podcast that gets back to the sticky, awkward, gloriousness of being a day to day copywriter.
Hurrah, back in the land of copy podcasts. It’s been a while. So let me tell you what my new podcast is all about.
I know. I know.
There are a gazillion copywriting podcasts out there.
I’ve made a few hundred or so episodes myself, but honestly, most leave me wanting. They’re all so dry, so earnest, so teachy.
All mega famous copywriters dispensing blobs of copy knowledge down from their lofty plinths.
Most of the folk interviewed aren’t even copywriters anymore, they’ve moved on to being course creators and moguls.
So I wanted to create a podcast that gets back to the sticky, awkward, gloriousness of being a day to day copywriter.
The woes, the ups, the bitty fist annoyance of a client who won’t use track changes, the tips on how to write 5,000 words in 20 minutes because you forgot the deadline, and of course, the real bottom warming stories of great clients and amazing writing that keeps us doing the do each day.
So come with me on a journey through colons and interrobangs.
Through client Zooms and last-minute amends, we’ll have some laughs and learn a thing or two along the way.
Grab a coffee and join me on Clever Copy Chats.
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A list of all our copy tip episodes:
Tip 24: Honing in on your home page
Tip 23: Following copywriting formulas to victory
Tip 22: Be a fruit seller
Tip 21: Get your legal bases covered
Tip 20: How to build a stand-out brand
Tip 19: Stop asking ‘why me’ and start asking ‘why not me?’
Tip 18: Don’t panic, your copywriting career is safe
Tip 17: How to find inspiration as a copywriter
Tip 16: How to be a more confident copywriter
Tip 15: Trading FOMO for JOGI
Tip 14: How to fill the blanks in your brief
Tip 13: Why old is not a selling point
Tip 12: How to get more proposals accepted
Tip 11: How to wow clients on the first call
Tip 10: Write credible copy
Tip 9: How to find copy jobs
Tip 8: Why most of your copy sucks
Tip 7: Copywriting pricing: tough love
Tip 6: Adding the razzle dazzle to your copy
Tip 5: Let the client see your quirks
Tip 4: Write skeleton drafts
Tip 3: Write tighter copy
Tip 2: You are not your copy
Tip 1: Do you really like writing copy?
Trailer: Welcome to the Clever Copy Chats