Copy Deck Updated

Rated 5.00 out of 5 based on 7 customer ratings
(7 customer reviews)

$29.95 AUD

Essential copywriting copy deck template for professional copywriters.


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Website copywriting copy deck

This new and improved comprehensive copy deck that outlines everything you need to write website copy.
(Updated June 2016)

It includes:
> Cover sheet
> IMPROVED: Copywriting tone of voice and formatting guidelines
> NEW: Track changes overview
> Table of contents
> IMPROVED: Standard elements
> IMPROVED: Home page structure
> Page by page templates
> Contact page structure and outlines for Page not found, and Search results.

NEW: All the pages have been carefully annotated with advice and explanations.
(19-page Word document)

After you place your order you will be sent an email with a link to download the document. It may go to your junk mail, so please check carefully!


  • GST will be added for Australian Residents only.
  • Due to the virtual and downloadable nature of our products we cannot offer refunds.
  • All Clever Copywriting School products are limited to 2 downloads.


7 reviews for Copy Deck Updated

  1. Rated 5 out of 5

    Sandy (verified owner)

    I’m so glad I came across this template ! I’ve been struggling to find an efficient, comprehensive way to present my web copy and this template has solved my problem. I’m heading back to the Copy Shop now to see what else I need. Thanks Kate !

  2. Rated 5 out of 5


    I had hacked around for a little while with a very basic copy deck of my own. Coming across Kate’s, I thought it’d at least give me a few tips on how to improve my own. I was completely blown away by the depth and detail in which her deck went into. Needless to say, my old one is no longer in use.

  3. Rated 5 out of 5


    This template is an absolute life saver. It makes submitting work to my clients look professional and covers elements that I had not even thought of (such as 404 pages and contact thank you’s). Out of all the templates, this has been the best investment.

  4. Rated 5 out of 5

    Rachel (verified owner)

    This template is awesome. I used it today with a new client. It made the work super-easy, the client loved it (especially the version control bit) and I felt like I had my act together. Well worth the small cost to buy it.

  5. Rated 5 out of 5

    Sarah-Joy Pierce (verified owner)

    This template has upped my professionalism x1000 – designers love it, and I love how it reminds me of all the little things without re-inventing the wheel every time. It’s already paid for itself many times over!

  6. Rated 5 out of 5

    Tegan Ang (verified owner)

    This template is a life-saver when it comes to writing website copy. It’s easy to use, looks super professional and saves me so much time when I have a new website client.

  7. Rated 5 out of 5

    Heather Woods

    If you’re new to writing web copy, this document will save you hours and hours of questioning yourself. And you’ll learn things you probably didn’t know. Just buy it now – it’s a solid investment.

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