Copywriter Annual Appraisal Template

(2 customer reviews)

$7.00 AUD

This super simple Copywriter Annual Appraisal template makes it easy to assess how far you’ve come in your copywriting business.


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So the end of the year, or the financial year, is looming and you’d love to assess how far you’ve come.

Did you stick to your plan?

Did you meet your objectives?

In a normal job, you’d have a boss human, setting goals, and KPIs, measuring your effectiveness, having annual meetings to tell you where you’re excelling and where you need to improve.

But when you’re working on your lonesome you have to try and set those goals and motivate yourself.

That’s why I created this template to allow some self-reflection on how you feel about:

  • Relationships you have with clients
  • The quality of your work
  • Your general approach to work
  • Your marketing and branding
  • Your finances

This simple Microsoft Word document includes:

  • A straightforward way to assess your achievements and wins over the year.
  • A simple strategy for measuring key copywriting business metrics

The Copywriter Annual Appraisal template ties in super well with our Goal Setting template.

After you place your order, you’ll be sent an email with a link to download the document. It may have gone to your junk mail, so please check carefully.


  • Displayed Price is GST inclusive where applicable.
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  • Due to the virtual and downloadable nature of our products, we cannot offer refunds.
  • All Clever Copywriting School products are limited to 3 downloads.

2 reviews for Copywriter Annual Appraisal Template

  1. Claudia Bouma (verified owner)

    Yet another practical template which can be used, again and again.

    Filling out the appraisal is a fantastic exercise which has helped me to look back and see how far I’ve come in only 12 months. I feel like I have a better handle on what I’m doing well, where I can improve and what I’m hoping to achieve.

    At the same time this appraisal has helped me to sit down and set goals for the next 12 months.

    And all this for only 5 bucks!

  2. Cathy Camera (verified owner)

    I haven’t filled this out yet, but just glancing over the content, I’m so impressed with it. It already has me thinking about the goals I set last year (those I’ve achieved and those I haven’t) and how I can improve. Self-appraisal is a really important part of growth and this template gently guides you through the process, celebrating your wins and helping you set new challenges.

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