Copywriting Project Brief Template

(3 customer reviews)

$10.00 AUD

This professional Copywriting Project Brief template will help your clients give you the answers you need to write great copy. Send it in an email, or use as a script for a phone or video briefing.


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The first step in writing great copy is getting the right information from your client.

But most clients need some direction to start with.

Stick with the questions included in the 6-page template or add in questions of your own. This easy to follow template takes the pain out of the briefing process for you and your client. And you can customise the template with your logo and brand colours.

This simple Copywriting Project Brief template is a great starting point for a range of copywriting projects.

After you place your order, you’ll be sent an email with a link to download the document. It may have gone to your junk mail, so please check carefully.


  • Displayed Price is GST inclusive where applicable.
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  • Due to the virtual and downloadable nature of our products, we cannot offer refunds.
  • All Clever Copywriting School products are limited to 3 downloads.

3 reviews for Copywriting Project Brief Template

  1. Angela

    Sick of projects going off-kilter because of a misunderstanding between you and the client? Yeah, I was too, but no longer! This brief makes it super easy to get the right info upfront and ensure that all parties are clear on what the deliverable scope of work is. A solid investment that will save you time and – more importantly – potential drama.

  2. Nerissa Bentley (verified owner)

    This is a fabulous document that helps you capture all the information you need before you get started on quoting for your project. Once you win your project (because this document makes you look like a pro), you’ll refer to it again and again during the writing process, to ensure you deliver exactly what your client wants you to. An excellent investment.

  3. Claudia Bouma

    Wondering where to start when a client first contacts you? This Copywriting Brief incorporates all the important questions to get you on the right track. Add your own logo, use your colours and you’re well on the way to winning another client. You can’t run your copywriting business without this amazing template – a must-have.

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