Claudia Bouma Copywriter - The Clever Copywriting School

Claudia Bouma Copywriter

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4.97 (39 reviews)

So, you’re looking for a copywriter? 

No ordinary copywriter but a talented content creator who is:

RELIABLE

EFFICIENT

EASY TO WORK WITH

According to many happy clients, I tick all of those boxes.

But there’s more.

 

Tons of Experience

With a degree in Business, Marketing and Counselling and more than a decade of copywriting experience, I’ve worked with countless businesses to create customer-focussed content that inspires, compels and converts. Click here to find out more about my copywriting journey.

Get Your Brand Noticed

Growing an inspirational brand doesn’t happen overnight. You need to understand your brand inside out before you can convince customers they need your product or service. I run Branding Consultations and develop your Tone of Voice, also known as Branding Guidelines, to help you differentiate from the fierce competition.

SEO-friendly Website Copy

Creating engaging website copy is one thing, ensuring your content is SEO-friendly is quite another. I’m a graduate of Kate Toon’s The Recipe for SEO Success Course so I bring tried-and-tested SEO expertise to the table.

My Google-pleasing copy includes:

  • Keyword  and Competitor Research
  • Title Tags
  • Meta Descriptions
  • H1-H5 tags

So, what does your business need?

I pretty much write every type of copy you can imagine:

I’m also an experienced editor and proofreader. Head over here to check out all my small business copywriting services.

Do you have experience in my industry?

I’ve written for businesses, big and small, in just about every industry imaginable – and the list grows every week.

Some of the big brands I’ve worked with:

  • Royal Flying Doctor Service
  • Robert Walters
  • Michael Page
  • Lotus Caravans
  • Universal Caravans

Get in touch for copy that will make your business THRIVE.

Contact name
Claudia Bouma
I like to write...
Adverts, Blog posts, Brochures, Case studies, Corporate profiles, Emails, Press releases, SEO Copy, Slogans and taglines, Websites
Other industries I have experience in:
Agency, Agriculture, Charity and NFP, Engineering and Construction, Events, Health, Recruitment, Trades
Covid-19 panic!
5.0

During Covid-19 I was seeking a copywriter who could turn the swirling thoughts and emotions in my head into a clearly communicated statement for our business on both Instagram and Facebook.

Claudia quickly understood our position and turned that into a meaningful piece of writing we could use to impress upon people and also influence significant reflection at such a difficult time.

Thank you so much for turning our thoughts into words!

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  • Claudia Bouma
    I’m so glad I could end your COVID-19 panic, Frances. I enjoyed turning your thoughts into words and help you reflect during a difficult time.
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An absolute pro
5.0

Working with Claudia was an absolute pleasure. Communication went smoothly and she understood very well the kind of LinkedIn profile I was looking to build. The entire process was well structured and easy to follow.

 

Claudia even created personalised videos to walk me through the feedback process. Claudia really took the time to understand what was important to me and she translated that into great copy.

 

I highly recommend Claudia’s work – she is fantastic.

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  • Claudia Bouma
    Thanks for the great feedback, Irina. I enjoyed getting to know you and writing new copy for your LinkedIn profile. I wish you all the best with your professional career.
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Tone of Voice Document - Wonderful!
5.0

Claudia created our Tone of Voice Guide. She was great to work with, really passionate about what she does and awesome at interpreting and articulating the right tone and words for our brand image.  

 

I’m excited and more confident going forward with producing content for our business now that we have our Tone of Voice document to guide us.  

 

I highly recommend all businesses see Claudia about putting together a Tone of Voice Guide. 

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  • Claudia Bouma
    I’m so glad you chose to work with me to develop your brand tone of voice, Helen. It’s such a wonderfully creative process and helps me to delve into the heart and soul of your business.
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Excellent service, highly recommend
5.0

I knew Claudia from A way with Words was the perfect choice for rewriting two of my website pages. I chose to work with her as I was looking for a copywriter who had experience in writing for IT companies.

From our first conversation I knew I wasn’t going to be disappointed. Claudia has written copy that really captures who I am and what I do.

Within a week I was already ranking on page 1 for one of my keywords. I highly recommend Claudia to anyone.

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  • Claudia Bouma
    Great to hear about your page 1 Google ranking, Julie. I thoroughly enjoyed writing your new copy and I’m excited about working together on crafting a tagline for your website design business.
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A web developer's dream
5.0

As a web strategist, I’ve come across many writers who offer website copywriting services but don’t really know what is truly needed for website copy.

Claudia is the real deal – a genuine website copywriter who is trained and experienced in website copy. She knows how to write in the style needed for websites, and most importantly, knows what needs to be included in order to help get your website found on search engines.

I am thrilled with the new copy Claudia has written for our website, and she produced it in a format that includes everything I need to hand over to my designer.

If you want website copy that is actually going to do its job, don’t waste your time (and your developer’s time!) with ineffective copy – see Claudia and get it done properly!

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  • Claudia Bouma
    Thanks for your amazing feedback, Helen. It’s been great working with you to develop your brand tone of voice and craft compelling copy for your new website.
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Website copywriting, tone of voice and linked in profile
5.0

Claudia is an amazing copywriter and I’m so impressed with her level of professionalism and expertise. Thank you so much!

Deb

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  • Claudia Bouma
    I thoroughly enjoyed working with you, Deb, and I learned tons about occupational therapy in the process. It’s been wonderful to see your brand come to life.
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Punchy impactful writing that Captures the essence of the Person behind the brand!
5.0
LinkedIn Profile.PNG

I have been blown away by Claudia’s ability to thread divergent topics & areas into a well-thought-out cohesive narrative. She has managed to do what I tried and failed to for 10+years, tying my ‘why’ and ‘what’ and ‘how’ into a punchy, impactful Profile. She captured the essence of it – an artful skill to bubble down & distil – attesting to her talent & creativity! Highly Recommend Claudia for your copywriting, you won’t be disappointed!

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  • Claudia Bouma
    Thanks for your encouraging feedback, Sofie. It’s been great getting to know you and I look forward to developing your brand tone of voice.
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Responsive and professional
5.0

I recently engaged Claudia to assist me with proofing a corporate document for a client on short notice. I was immediately impressed on Claudia’s responsiveness and professionalism to turn this project around so quickly for me.

Thank you… I will definately be engaging you again in the future.

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  • Claudia Bouma
    Thanks for the great feedback, Mel. Getting this corporate document ready for printing was a real team effort, and we can both be proud of the end result. I’m looking forward to the next project.
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Linked in copy
5.0

I was looking for a copywriter to help me bring my Linked in profile up to date. It needed to strike a balance between my professional career experience and new work/life focus, and I approached Claudia to assist me. Not only was she lovely and easy to work with, she was extremely professional, efficient and understood the brief well, delivering copy I am very happy with. I would have no hesitation in recommending her

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  • Claudia Bouma
    I’m so glad your new LinkedIn profile strikes the right balance, Jen. I enjoyed getting to know you and learning more about your new business venture. Your work will make a difference to families all around Australia.
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Testimonial
5.0

Claudia was recommended to me by Kate Toon to write SEO-friendly copy for my website.

Wow – her ability to capture the work I do and how I can help women on their fertility journey is simply brilliant.

Claudia has written my homepage website copy, expertly capturing my tone of voice while communicating clearly who I am and what I do.

Thank you so much for your time and talent, Claudia.

I highly recommend Claudia’s skills and professionalism. A smart investment for any business or entrepreneur.”

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  • Claudia Bouma
    It’s been such a pleasure working with you, Jill. You’re obviously passionate about what you do and I’m glad I could capture your enthusiasm and expertise in the area of women’s fertility.
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