It’s hard (and feels icky) to write your own website
Writing your own copy (especially your website about page) is difficult. You might feel braggy and conceited, or suffer from a nasty case of imposter syndrome. But, you need engaging copy that speaks to your audience to convert them from browsers to buyers.
SEO: pleasing Google is an art form
Google wants to find your website full of engaging copy and with a regular blog (well structured and linked too). If it’s happy, Google will reward you with a high ranking. As an SEO copywriter, I weave in the right keywords into your copy to improve SEO results. At the same time, I keep your writing readable and engaging for human eyeballs. They won’t even know there’s keywords hidden in your page!
You want a copywriter with experience, I reckon. In my five years of freelance copywriting I have written hundreds of websites for all kinds of clients. They include an accountant, law firms, a cannabis retailer, fashion labels, retail giants (Bunnings, Officeworks), agricultural consultants, supermarket brands, charities, locksmiths, an energy retailer, cloud migration consultants, property developers, vets, tradies, a Japanese ski resort, interior designers, hotels and many others. I’ve worked with plenty of design, digital and PR agencies. I have fifteen years of corporate communications experience working for PPR, Australia’s biggest PR agency, working for clients like the Australian Defence Force, Emirates, Telstra Business Awards, Mission Australia, Melbourne Spring Fashion Week and Durex.
I would love to hear about your latest project, and I understand that copywriting is a big investment for your business. I plan to show you excellent value for money. So give me a call and let’s get started!
Kate was very friendly and her writing was terrific. She explained the process so I understood her approach and her drafts were crafted to fit with the designer’s wireframe so I knew exactly how the writing would fit on the page. She also gave me plenty of marketing and positioning advice that has been very helpful. I look forward to working with Kate again soon.
I chose Kate to write my website after struggling to write it myself. I was struggling to find the right words in a concise and engaging way. Kate was a pleasure to work with. She grilled me in-depth about my business, and gave me valuable tips on website structure, packaging my services and blogging. Kate’s first draft was pitch perfect, and the tone of voice was just what I wanted. Kate managed to explain the variety of my services, how ADHD coaching works and empathise with my customer’s pain points in a concise and readable way. She also identified the right keywords to maintain my Google search results and explained her process thoroughly so I understood her approach. Thank you Kate.
Kate has been a breath of fresh air when it comes to content marketing- as a business owner it is confusing and overwhelming. Kate is enthusiastic, reliable, honest, professional and her expert opinion is really helpful, she always has a solution or an idea and nothing is ever too hard. I have total trust in Kate as a professional, her writing is excellent and she explains her rationale thoroughly – arguing the case if necessary! I honestly don’t know what I would do without her. I highly recommend Kate and would be happy to talk to anyone that is considering using her services.
I hired Kate to write descriptions for my range of baby and toddler products. Kate drew on her experience as a mother to write engaging, descriptive SEO content for more than 40 products. Kate’s writing was fresh, fun and cleverly used humour to appeal to parents. Kate was professional, understanding and helpful and I would definitely recommend her to anyone looking for a product copywriter.
I’ve briefed Kate to develop copy for a variety of client projects over the past 5 years. Working across everything from conceptually driven campaigns to snappy fast-turnaround jobs such as eDMs and blog articles, I find her to be adaptable, consistent, quick and always positive with an awesome can-do attitude. I’d highly recommend her to anyone looking for a safe pair of copywriter hands!
“Kate is remarkably good at turning a badly written brain dump into persuasive copy by understanding both the audience and the business goals.
I can’t count how many times she has worked her wordsmith magic over an award entry, technical blog post or website case study.
She’s fast, she’s brilliant with words, and she’s a dream to work with. Hire her, your readers will thank you!”
Kate has been instrumental in helping us develop our brand’s voice. As a complex international business Kate has helped us to clearly refine our personality and the way we express ourselves to our client audiences. She is patient, professional and a delight to work with.
I LOVE YOUR WORK.
Fantastic love it, love it, love it. It’s the best thing I have ever done decide to get help with you. You really helped me find my voice and managed to capture my personality beautifully.
Kate is a delight to work with. She excels every brief I have given her and is exceptionally fast to turn around a job and so flexible when required. Could not recommend her more highly.
- Sam Brown reviewed 3 years ago
I’ve worked with Kate on a number of projects now, and she never misses a beat. She understands briefs first time, always asks the right questions, and delivers on time and to a very high standard. It’s an absolute pleasure to work with Kate to develop website copy for our clients. I know I can rely on her to get the job done, every time. I’d definitely recommend Kate’s talented services to anyone who needs quality copy delivered by a personable, responsive, and reliable writer.