A powerfully communicated message, brand, culture or offering makes a huge difference when it comes to attracting the right people to your business – whether that be employees, clients, or supporters.
This why I founded illoominate – to support forward-thinking leaders and visionaries to
1. Connect with the people that will make the biggest impact on their business – whether that be (potential) employees, ideal clients, or loyal supporters.
2. Get clear on how they want to be seen and heard, both today and in the future
3. Communicate their message, brand and offerings in a unique and authentic way
For the last 5 years I have expanded my reach beyond the corporate realm to work with unconventional, forward-thinking organisations, leaders and visionaries that understand the importance of trust, authenticity & human connection – all of which form the basis of great communication and outstanding results.
Outside of the corporate realm, my clients include start-ups, creative agencies, health & wellbeing organisations, grass-roots education initiatives and more.
My speciality: Presentations
- As Head Copywriter for a visual comms agency, I create powerful, impactful content for presentations, videos and infographics for a broad range of clients, industries and projects.
- Sales and Marketing collateral – from presentations to brochures, proposals, tender documents and printed materials – the range of styles and formats I work with is ever-changing thanks to the diverse range of clients I am exposed to my role as Head Copywriter for one of Australia’s leading visual communications agencies.
- Blogs and Emails – most recently for an HR consultancy specialising in the Aged Care Sector
- Onboarding and Employer Branding packages – this is an area I am passionate about due to my background in HR. Recent projects include a comprehensive onboarding pack for an SME transforming to a licensee model
- Human Resources and Internal Comms – recently I managed both the internal communications and the learning & development needs of managers for one of Australia’s fastest growing tech start-ups during their Annual Performance Review process
- Go-Fund-Me profile – for a transformational grass-roots initiative with global health, environmental and economic benefits
- Written Manifesto – a powerful statement (expressing the beliefs and intentions of a group, movement or organisation) for a global health and lifestyle movement