Justine McClymont Copywriter - The Clever Copywriting School

Justine McClymont Copywriter


I’m an environment, sustainability and nature tourism copywriter and content writer based in Australia. I work with for-purpose organisations, sustainable brands, government agencies and Certified B Corps to connect with the people that matter – and to change the world for the better.

I’ve written and created content for some of the biggest names in the game including WWF-Australia, dirtgirlworld, NSW National Parks and Wildlife Service, NSW Environment Protection Authority and WorkForClimate.

I’ve also written content for Australian tourism destinations like Coffs Coast Tourism, Clarence Valley Tourism and Wolgan Valley in the Greater Blue Mountains. My feature articles have been published in Australian Traveller, SBS Food, RM Williams Outback and ABC Organic Gardener to name few.

With a degree in environmental science and more than 20 years’ experience in the industry, I have expert knowledge and understanding of this ever-changing field. This means I can translate complex information into engaging content to motivate and inspire your audience. I am your one-stop-shop for words with impact.

I specialise in:

  • Blog posts
  • Website copy
  • SEO copywriting
  • Case studies
  • Feature articles
  • Newsletters
  • Emails
  • Publications
  • Educational content
  • Interviews and research
  • Project management

If you’re in the business of doing good things, then I might just be the writer for you. To hire me or find out how I can help, get in touch at justine.mcclymont@gmail.com.

Contact name
Justine McClymont
I like to write...
Blog posts, Brochures, Case studies, Emails, Feature articles, SEO Copy, Websites
Other industries I have experience in:
Arts, Charity and NFP, Education, Events, Food, Government
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