McKimm Creative

Verified
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1648 Kyneton-Metcalfe Road Kyneton Victoria 3444 AU

My copywriting vibe is a combination of a creative brain and business perspective derived from a 16 year career in sales and marketing.

Jill of all trades

As a seasoned marketing professional with a history of employment in small to medium-sized businesses, I’ve never had the luxury of outsourcing. As a result, my copywriting skills have been honed across all platforms and business needs.

In addition to writing copy, I can also manage the design and production if required. This includes creating Mailchimp newsletter templates or formatting copy in an existing template; desktop publishing of corporate documents; and direct formatting of blog and web copy in Wordpress, Squarespace and WIX.

Past and present

These days I am based in rural Victoria and write to the song of kookaburras.

I’ve been freelancing in marketing and copywriting since 2013, when I went ‘rogue’ and left city life behind to raise a family in the country.

Employers and clients past and present largely revolve around the tourism and floristry industries and include:

  • Florist chain Flowers for Everyone (Sydney)
  • ATPI Voyager Travel Corporation (Melbourne)
  • Buffalo Tours (Vietnam)
  • Meridian Travel (Melbourne) and;
  • Macedon Ranges Shire Council Tourism Unit.

I am versatile

My feet are firmly planted in travel, tourism and floristry, however I have also taken on work for small local businesses and sole traders, writing copy for the likes of an:

  • Holistic health centre
  • Bed and breakfast
  • Women’s clothing store
  • Sustainable micro farm
  • Health and hygiene solution provider
  • Property auctioneer

What excites me

In addition to a passion for the tourism and floristry industries, I love writing about food and restaurants, sustainable farming, country lifestyle, gift and homewares, fashion, family, health and wellbeing.

Contact name
Christine McKimm
I like to write...
Adverts, Blog posts, Brochures, Emails, Press releases, Product descriptions, Radio ads, SEO Copy, Websites, Video scripts
Other industries I have experience in:
Agriculture, Food
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