Over 20 years of experience as a content specialist for government and agencies, I craft the content that speaks to your readers, not at them.
Specialising in complex, technical subject matter, I plan, research and write content for online and print that is clear and easy-to-understand. The result is content that allows your audience to do or find what they need simply and quickly.
Big on the tech-geek side but with a creative soul, I can also design your website for an easy, integrated marketing experience. You’ll get the words and the design working seamlessly together, from someone who respects design.
My specialities include:
– Designing website content that understands your users and meets their needs
– Designing accessible and inclusive websites
– Defining information architecture for large websites
– Undertaking keyword research
– Writing technical documents, blending policy and business requirements
– Brand positioning that captivates, establishes trust and gets noticed
– Crafting shareable stories
With a solid project management background, I’m an expert in bringing clarity to a problem and turning ‘pie in the sky’ into sound, practical, actionable steps forward.
If you have a website project and need help blending your organisation’s goals with your audiences’ needs, let’s chat! Call me on 0423 491 306 or email me at firstname.lastname@example.org