cut-through copywriting

27 Brierly Street Weston Australian Capital Territory 2611 AU

Hello there – thanks for checking me out.  If you’re looking for a copywriter with plenty of energy, enthusiasm and get-up-and-go then sign me up!

Long story short, I’ve always loved writing but you know how it is – sometimes you have to take the sensible, safe path rather than the path which seductively beckons. The safe path for me previously, was working as an Office Manager, Executive Assistant and administrator – from blue chip companies to not-for-profits and from hospitality to construction.  I also ran my own bookkeeping business for a while so I understand the nuts and bolts and pressures of managing a small business.

But the love of writing kept cropping up and so in 2016 I re-traced my steps and now I work as a copywriter.  That’s my story or the shortish version of it.   But this ain’t about me – this is about you.

My philosophy and my aim is to tell the story of you, your business, service or product.  And even if you think you don’t have a wildly interesting story to tell – I bet you – you do.  You’ve just never thought of it that way.  My job is to get it out of you and to make you and your business shine – that’s what I do.

I’ve been published in Mx Sydney, ACT Business Innovation Centre and This is Canberra.  I’ve written articles on information technology, mental health, construction, hospitality and entrepreneurialism.

I write to sell and to get people to take action – to click, call, sign up, comment, tweet, share and so on.  Here’s how I can help:

  • website content writing
  • blog posts
  • articles
  • reviews
  • Annual Reports
  • email campaigns
  • newsletters
  • customer surveys
  • social media posts
  • editing and proof-reading

Good copy also knows when to wrap up so on that note I’ll wrap this up but call me if you’d like to learn more.

Contact name
Lisa O'Farrell
I like to write...
Blog posts, Brochures, Emails, Press releases, Sales letters, Slogans and taglines, Social media updates, Websites
Other industries I have experience in:
Automotive, Charity, Education, Finance, Government, Small Business, Technology
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