“Think like a wise man but communicate in the language of the people.”
– William Butler Yeats.
A little about me.
My work has been seen Australia-wide and awarded on a few occasions (over the last few years I’ve spent a bit of time in Campaign Brief’s Top Ten Australian Creatives list).
The majority of my career has been agency-side, working on some of Australia’s biggest brands. I’ve convinced people to drive Toyotas and VWs. To fly Emirates. To open accounts with the Commonwealth Bank, St George and Westpac. To sign up for Foxtel. To eat Cadbury. To chew Extra. To drink Tooheys New, Hahn and Old. To listen with Sony. To bet with Sportsbet. To lunch on Subway. To watch motor racing. To use Telstra and Vodafone. To dress at David Jones. To take Zyrtec. To watch the cricket. To become a fan of the NRL. To feed your dog Iams. To…they’re just too many to list.
Until recently I was client-side in the world of motorsport. Now, I’m back in copywriting freelance mode.
So I understand the art of growing loyalty.
I get the need for speed.
And I’m a stickler for quality.
But enough about me.
As for your brand, I can help with everything from ideation to writing television commercials, to radio, to writing EDMs.
We should definitely get together and get your brand singing even better.