I’m an SEO copywriter and content strategist based in Sydney, who helps teams and business owners plan, create and manage powerful content that engages their audience and inspires them to take action.
I have more than 17 years’ experience working with organisations of all sizes, from small-to-medium enterprises to blue-chip multinationals. While I work across a number of industries, I specialise in complex projects for the healthcare, government and enterprise sectors.
I’ll help you understand how to achieve your business objectives using content, whether it’s managing a website redesign, developing a content strategy, writing an annual report or creating tone of voice guidelines.
My background in public relations and corporate communications means I can create content that supports your key messages and aligns to your overall marketing strategy (while giving you a fresh pair of eyes on any potential risks).
I also have a strong understanding of SEO and can work in partnership with your agency or developers to make sure your digital assets are technically sound and performing their best, keeping both users and Google happy.
As a Master of Creative Writing graduate, I understand the power of storytelling and have a knack for drawing out engaging stories from interviewees and transforming them into case studies, video scripts and other useful content.
I can help your team with:
- SEO copywriting
- Content strategy
- Website redesign
- Information architecture
- Content marketing
- Annual reports
- Style and tone of voice guidelines
My broad range of experience means I have the skills to support almost any content or communications project in your organisation. Not sure where to start? Get in touch and we can arrange a time to discuss your project.