Shauna Upson Copywriter

Shauna headshot 300 x 300.png
5.00 (2 reviews)

I write plain and simple words for sole traders that creates clear and concise copy for your website, blogs and other online content to attract your ideal clients. We’ll work together to dissect you and your values to figure out exactly who your target audience is, and what you want to achieve with your new content.


Are you always searching for the right words to describe your business?

Are you wasting time doing all the research before you even start writing your blog posts or website content?

Do you need a copywriter to write YOUR words, YOUR way?

Wanting your online profile to engage potential clients and get your thoughts out there? I can write your blog posts and website content to do just that.

I love to write. Plain and simple. The plainer and simpler, the better. Figuring out what makes people tick is my thing. I help sole traders get found online amongst all the others just like them, out there on the Internet.

I’m Shauna Upson, the founder of Shauna Upson CopywriterMy business has evolved over the years from assisting several Keynote Speakers and small business owners as a virtual assistant to a copywriting business, writing blogs and web content with SEO in mind.

My background is in working for State Government Agencies and the Health Sector for around 30 years. You might say that change is my ever constant friend.
I love learning what makes people tick and helping them make a difference to their audience and their clients.
Want to tick these things off your list?
  • Sales Landing page
  • Blog posts
  • Website Content
  • About Page
  • Your Brand Story
  • Re-write website content and audit
  • Case Studies
  • Press Releases
  • LinkedIn profile

Check out my Services and book in a FREE 15 minute personalised initial consultation via Zoom to introduce us properly and we’ll go from there.

Social accounts
Contact name
Shauna Upson
I like to write...
Blog posts, Capability statements, Case studies, Corporate profiles, Emails, Feature articles, Press releases, Sales letters, SEO Copy, Websites
Other industries I have experience in:
Arts, Engineering and Construction, Events, Food, Government, Retail, Small Business, Trades
So easy to work with!
I have worked with Shauna consistently with a number of mutual clients and always found her to be professional and efficient in everything she does.   Shauna is very easy to work with and has her clients best interests at heart.  She always ensures she takes the time to reflect the clients voice accurately and provide them with a valued service.
Shauna doesn’t hesitate to offer her hand in supporting anyone with what they may need to know or need assistance with.
If you are looking for someone reliable and efficient then Shauna is your answer.  I highly recommend her.
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  • Shauna Upson
    Thanks so much Paula, it’s been great working with you too. Your team are amazing.
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Love my new sales page!

I recently worked with Shauna on the copy for a sales page for a new online course that I will be launching soon. Shauna was very professional and was able to come up with the right words to get the message across to my target audience.

I was really happy with the final result and way she made the copy flow easily from section to section throughout the page. I would highly recommend Shauna’s copywriting services. Thanks Shauna!

Gaye Nilson
Simply Savvy Web

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  • Shauna Upson
    Thanks so much Gaye, can’t wait to see the results you get from the sales page. Your DIY website creation course is outstanding. You were also a pleasure to work with.
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