Shannon McBride - Bridie Mac Communications

Shannon McBride Financial Services Copywriter.png
202 Albert Street Brisbane City Queensland 4000 AU

Need a B2B copywriter who gets it? Someone who finds the right words to make it easy for your clients to picture themselves working with you? No jargon. No stuffiness. You’re in the right place.

I’m not your typical copywriter.

Although I’ve always been a fan of words, I worked as a relationship manager in major banks for more than a decade and spent five years in the energy industry before turning my hand to copywriting.

As a relationship manager, I looked after all types of businesses from dairy farms to digital marketers. The best part of my job was listening to my customer’s stories and making sure they knew I was on their side to get the best possible outcome.

Nothing’s changed. But now I’m telling your story to your customers.

Although I’m known for financial services writing, my experience is also closely aligned with other industries like government, utilities, IT, construction and mining.

These industries are notorious for using big words and waffle. Let’s work on finding the right words to get your message across. Because that’s the whole point, right?

You can show personality and still sound professional. I promise. There are too many websites out there that could be rebadged as another business and you’d never know the difference. It’s time to stand out and give prospective customers a reason to choose you.

I have a Bachelor of Communication (Journalism) and I’m a graduate of Kate Toon’s Recipe for SEO Success, so my experience is backed by a couple of important pieces of paper (and years of study).

I regularly work alongside branding consultants, graphic designers and other copywriters. I believe in collaboration over competition.

Contact name
Shannon McBride
I like to write...
Annual reports, Blog posts, Capability statements, Case studies, Corporate profiles, Press releases, Product descriptions, SEO Copy, Tenders, Websites
Other industries I have experience in:
Agency, Agriculture, Engineering and Construction, Insurance, Small Business, Technology, Trades
Shannon McBride Financial Services Copywriter.png 2 years ago
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