Hi, I’m Sarah Johnson and a self-confessed English language fanatic! Through Square Peg Communications I deliver copywriting, smart communication strategies and proofreading for clients big and small.
Most people think they can “have a go” at copywriting. But the truth is, if you really want content that grabs a reader’s attention, then it’s a good idea to find a copywriter. A professional copywriter will create persuasive and thought-provoking copy to help make your business, products or services irresistible to your customers.
Over many years, I earned my stripes in the corporate arena. I developed many hundreds of communications and marketing campaigns for financial services and professional services companies. And I thrived on the daily challenge of turning the driest of subjects into an exciting and persuasive read.
When I finally decided to pack my corporate bags and venture into the world alone to set up Square Peg Communications, I knew the differentiator would be me.
Choosing to work with a copywriter is an important decision for any individual or business to make. Having spent many years working on the client side of corporate communications, I know how important it is to find the right partner to complement your business – one who takes the time to listen and understand your business, your customers, and is able to help you articulate your unique selling points. Maybe I can help you too…
- Julie Hatch reviewed 2 years ago
I met Sarah through Real Estate and when she started her company Square Peg Communication I took the opportunity of approaching her with regard to writing copy for my clients and to write a quarterly e-Newsletter. We have now been working together for some 2 or 3 years. Sarah now writes copy for other agents in my office as she has a good understanding of what is required to attract the attention of buyers and her turn around time is virtually overnight. I also needed to get a newsletter out to clients on a quarterly basis but didn’t want the normal run of the mill blurb. I needed something that people could interact with. Sarah designed the newsletter and writes it each quarter. From the first edition, I had immediate results and continue to receive positive feedback today. Sarah’s ability to communicate through the written word is excellent and the turnaround time exceeds expectations. I am now hooked and wouldn’t use anyone else. I am more than happy to recommend Sarah to anyone looking for copying writing.
Cobden & Hayson Annandale
- Anne Bate - South Coast and Southern Highlands Bathroom Hire reviewed 1 year ago
- last edited 1 year ago
I used Square Peg for my business flyers and two targeted letter templates. Sarah did a great job on both. I have received enquiries and bookings resulting directly from sending out the letters and flyers. Wedding event managers and wedding venue managers have thanked me for reaching out to them after having received my mailing. “Snazzy” port-a-loos are not really that exciting however Sarah made them sound luxurious and a “must-have” for any special event. I highly recommend Sarah for any business requiring a copy writing service.
- Elaine reviewed 2 years ago
I used Square Peg to update my resume. Sarah did an amazing job and I ended up getting the role I applied for after she used her magic to turn a repetitive and task-based description of my career history and transformed it into a “new look” me, bringing it to life with both the words and the visual layout. I have recommended Sarah to friends and family who have been equally as impressed as I was with her work. I cannot recommend her highly enough.