Refreshingly good copywriting. Satisfaction guaranteed.
I’m Alicia Kacar – Melbourne-based copywriter at Tea & Copy. I write fresh, fun, colourful words for brands that like to stand out – like an irresistible Iced Vovo on a plate of Scotch Fingers.
With over 15 years of experience across copywriting, marketing and communications, I know how tantalise your readers with fresh, flavour-packed copy. I also have the technical smarts to get your website seen on Google. My copywriting recipe includes a healthy splash of SEO, a heaped spoonful of creativity, and stories stickier than a cinnamon bun.
I say no to bland, boring words – and I work with businesses who do the same. Established small businesses, lifestyle brands, coaches and creatives are my jam. I also love to write about fashion, beauty, fitness and food. Here’s how I can help:
- SEO website copy
- Sales pages
- Blog posts
- Email campaigns
- Product descriptions
- Press releases
I’ve helped countless businesses connect with more people (and sell more stuff) by infusing their copy with personality and SEO goodness. Uber professional, but with a creative streak, I write words that people want to read. Words that get results.
All good copywriting needs a strong call to action, so here’s mine. If you need a copywriter who:
- Helps you sell more, stress less and build an unforgettable brand
- Has oodles of experience and rave reviews from businesses, big and small
- Is ridiculously prompt and easy to work with
- Treats your business like her own…
Get in touch for a virtual cuppa. I deliver refreshingly good copy your customers will love. On time, every time.
Alicia was a dream to work with – her processes are so smooth and easy, and she came through with fantastic SEO copywriting for us. She even came up with our company tone of voice which is spot on!
One of the things I enjoy most about working with Alicia is that I don’t need to spend much time briefing. Alicia just understand my business, and applies that understanding to all my work. As for the quality of work, it’s outstanding. Alicia’s writing perfectly represents the voice of my business. The whole process has been easy, enjoyable and a real game changer. I highly recommend Alicia to anyone who needs help with content writing or comms strategy.
Alicia is one of the best in her profession, creating genuine and compelling articles for her clients, while protecting the relationships between stakeholders.
- Mark Richards reviewed 2 years ago
Alicia is Type A grade Awesome! I had a last minute piece of work that needed taking care of and Alicia was all over it within no time. And it was a Friday. One highly dedicated individual with amazing communication skills. Thanks again Alicia!
Alicia is a fantastic writer whose talent spans across many styles. We’ve worked with Alicia for almost 12 months, and the work she’s produced is always top notch. Alicia has helped us with everything from website copy to direct mail campaigns and high-level white papers. I’m amazed by how Alicia can pull together a white paper with a limited brief and in record time. Her white papers strikes the perfect balance of being informative and educational, without being salesy or over the top. Her research is always comprehensive, and the quality of the content is extremely high. Even I’ve learnt some new things about our industry from Alicia’s white papers. Highly recommend!
- Katrina Verso reviewed 3 years ago
Alicia wrote a brilliant brand story for my shoe start-up business, and nailed the brief first go. Not only was the copy great, but she turned it around super quickly, which I desperately needed. I was so happy with the copy, I asked her to develop a tagline for my brand, which she also got right. The entire experience has been amazing. Right from the first conversation, I felt very confident working with Alicia. She took the time to listen to my need and completely understood my brief. She always responded quickly to calls and emails, with clear communication throughout the whole process. I would highly recommend Alicia to anyone wanting great copy done promptly.
I was so impressed with the work Alicia did from a friend of mine, I contacted her for help with a high-level sales flyer. I knew the flyer needed a professional touch, and I’m usually quite good with copy, but there were so many other pressing things to do first. Let me say, Alicia absolutely overdelivered. She is a master wordsmith. I loved that she worked with very little instruction and produced spot on copy to attract my ideal clients with the very first draft. The quality of the copy was extremely high and the tone of voice was perfect. I found the overall experience AMAZING and will be seeking Alicia’s support for further projects. Thank you, Alicia – you are a star.
Alicia understood exactly what I wanted and needed for my website copy. She was fast and professional – clearly a very experienced writer. Thanks, Alicia, for enhancing our website.
Alicia has written copy for our various accounting and bookkeeping businesses over the years. We absolutely loved the SEO website copy she did for The Number Ninjas Bookkeeping. Amazing work, as always. Thank you, Alicia!
Alicia wrote an article that encapsulates our business, brand and values. She instantly understood our industry and what we were trying to achieve. That’s real expertise at work.