Refreshingly good copywriting. Satisfaction guaranteed.
I’m Alicia Kacar – Melbourne-based copywriter at Tea & Copy. I write fresh, fun, colourful words for brands that like to stand out – like an irresistible Iced Vovo on a plate of Scotch Fingers.
With over 15 years of experience across copywriting, marketing and communications, I know how tantalise your readers with fresh, flavour-packed copy. I also have the technical smarts to get your website seen on Google. My copywriting recipe includes a healthy splash of SEO, a heaped spoonful of creativity, and stories stickier than a cinnamon bun.
I say no to bland, boring words – and I work with businesses who do the same. Established small businesses, lifestyle brands, coaches and creatives are my jam. I also love to write about fashion, beauty, fitness and food. Here’s how I can help:
- SEO website copy
- Sales pages
- Blog posts
- Email campaigns
- Product descriptions
- Press releases
I’ve helped countless businesses connect with more people (and sell more stuff) by infusing their copy with personality and SEO goodness. Uber professional, but with a creative streak, I write words that people want to read. Words that get results.
All good copywriting needs a strong call to action, so here’s mine. If you need a copywriter who:
- Helps you sell more, stress less and build an unforgettable brand
- Has oodles of experience and rave reviews from businesses, big and small
- Is ridiculously prompt and easy to work with
- Treats your business like her own…
Get in touch for a virtual cuppa. I deliver refreshingly good copy your customers will love. On time, every time.
Story-telling is at the core of my business, and Alicia is the ultimate storyteller. She crafts unique words that are full of passion and energy, and that really resonate with the reader. I love how Alicia is so efficient, organised, and on-time. It’s a great help to have her keeping me on track.
Alicia is a gun on delivering to tight deadlines and she has a real flair with words. Alicia has helped me with press releases, new stories, website copy and eDMs. She always understands my brief, listens to my needs and provides direction where needed. The language she uses in her copy of very friendly and I always feel like my work is a priority. Working with Alicia is an absolute breeze. I highly recommend Alicia to write copy for any type of collateral. Even if you have a short deadline, she will always deliver.
I approached Alicia because I needed a copywriter to help with our website SEO through carefully crafted blog articles. I chose Alicia over other copywriters because she can make even the most mundane subject matter interesting and educational – a big win in my eyes. Alicia has exceeded all my expectations. She is easy to work with, efficient, and she keeps me on track. I’m the first to let things like blog articles fall by the wayside, but Alicia keeps me engaged with new ideas. Alicia’s copy is easy to read, not too wordy and, most importantly, engaging. If you don’t have time to give website copywriting (and SEO copywriting in particular) the time it deserves, talk to Alicia.
I was so impressed with the work Alicia did from a friend of mine, I contacted her for help with a high-level sales flyer. I knew the flyer needed a professional touch, and I’m usually quite good with copy, but there were so many other pressing things to do first. Let me say, Alicia absolutely overdelivered. She is a master wordsmith. I loved that she worked with very little instruction and produced spot on copy to attract my ideal clients with the very first draft. The quality of the copy was extremely high and the tone of voice was perfect. I found the overall experience AMAZING and will be seeking Alicia’s support for further projects. Thank you, Alicia – you are a star.
Alicia is a fantastic writer whose talent spans across many styles. We’ve worked with Alicia for almost 12 months, and the work she’s produced is always top notch. Alicia has helped us with everything from website copy to direct mail campaigns and high-level white papers. I’m amazed by how Alicia can pull together a white paper with a limited brief and in record time. Her white papers strikes the perfect balance of being informative and educational, without being salesy or over the top. Her research is always comprehensive, and the quality of the content is extremely high. Even I’ve learnt some new things about our industry from Alicia’s white papers. Highly recommend!
Alicia helped me complete the daunting task of writing a book in a surprisingly quick time frame. She’s wonderful to work with, a rare and true professional, and a master communicator who brings success to our business. We’ll be using Type A Copywriting services again.
- Mark Richards reviewed 1 year ago
Alicia is Type A grade Awesome! I had a last minute piece of work that needed taking care of and Alicia was all over it within no time. And it was a Friday. One highly dedicated individual with amazing communication skills. Thanks again Alicia!
Very happy with Alicia’s work, she listened to the brief and totally nailed it with a quick turnaround. Highly recommend her!
I was referred to Alicia by another copywriter, and I’m so pleased I was. Alicia wrote the copy for our new website, and I couldn’t have wished for a better result. All I had to do was hit publish! I thought working with a copywriter would be hard, time consuming and expensive, but working with Alicia is the exact opposite. Aside from her drive and enthusiasm, I love that Alicia is proactive and provides suggestions on different ways to improve our business. She sees the big picture when you are too close. Since the website, Alicia has helped us with taglines and marketing content for our annual conference – plus many more projects yet to come!
Alicia was kind, understanding and easy to work with, right from our initial phone call. She quickly understood our business and hit the nail on the head with the first draft. Alicia delivered two sales letters with the perfect tone, providing direction and advice where needed. I highly recommend Alicia to anyone who needs the support of an expert copywriter.