Are your words making you money or costing you money?
Whatever business you’re in, the right words will help you convert better, rank higher and sell more. (Because in the hands of a professional copywriter, words are more than just letters on a page.)
I help business owners communicate effectively: on their websites, in their blog posts, through their brochures, ebooks, emails, letters – and anywhere they need to stand out from the crowd, connect with their audience and create action.
Applying a finely tuned combination of marketing nous, creative thinking and detailed precision, I find the right words to help their business grow.
Now let’s get you the results you’re looking for.
- Professional Partners – website copywriting to establish key point of difference for mortgage consultants.
- Zero Bites – developing style and tone of voice for new brand of healthy snacks. Website copywriting & product packaging.
- Saleslogs – website copywriting to articulate the features and benefits of automotive software.
- Simmi The Aromatherapist – establishing tone of voice and communicating expertise and credibility through evocative web copy and product descriptions.
Lisa is a joy to work with. She is professional, prompt, fun and truly supportive. I have just published my first book, a task that I found rather daunting! Collaborating with Lisa as my editor, enabled me to move forward with confidence and between us we have produced a book I am proud of !
- Michael reviewed 5 months ago
“I was looking for a website copywriter and Lisa was recommended to me. She was systematic, detail-oriented and her copy achieved our objectives very well. Communication with Lisa was easy and I will be recommending her work to others for her excellence.”
When it comes to copywriting and editing, you can’t go past Lisa Cropman. She not only is the epitome of professionalism, she is efficient and excellent at what she does. I would not hesitate to recommend her to anyone in need. She is a true gem!
Along Came A Baby
Lisa recently wrote some fresh copy for the Sydney Cricket Ground and Allianz Stadium events website plus a sales email (edm) to promote it. I chose Lisa because she came highly recommended and had proven experience and results with her website copywriting and direct marketing. She got the right tone and key messages straight away plus she delivered on a tight deadline. I won’t hesitate to use her again or recommend her to anyone who wants smart copy and a stress-free process.
“Lisa was a stand out choice for me. She captured my brand vision from the start. The depth of research Lisa went into was impressive as well as the minimal changes her first draft required. I would highly recommend Lisa. She’s creative and receptive and will save you a lot of time by interpreting exactly what you are looking for.”
Lisa was exactly what I was looking for in a copywriter. She spent time with me to understand my message and overall website vision, researching my industry and offering constructive feedback.
She took me from a place of overwhelm by creating a system for me to follow – a huge relief which brought productivity and clarity to the whole project.
I would absolutely recommend Lisa to anyone who wants a copywriter to translate their thoughts into web copy that resonates with their target audience. She has an incredible vocabulary and understanding of copy not being too ‘salesy’ but rather a story unfolding.
I’m very grateful for her skills in helping me connect and engage with my website visitors. It was a great collaboration and I’m very proud of the result.
Designing a 630 page biography meant I needed a skilled proofreader with a sharp eye for detail. Lisa’s hard copy page proof mark ups were clear and professional, making it easy for me to make the changes. She was incredibly efficient, met every deadline and was so lovely and easy to deal with. If you’re looking for a proofreader who’s trustworthy, fast and efficient, hire Lisa and you’ll be in safe hands.