I love to write and I love to listen to people talk about their business. Why? Because I’ve met some seriously, smart, talented and dedicated people over the last 8 or so years. Their passion for their business is contagious, and so is their energy. If you’re one of these amazing people, I’d love to hear from you. Especially if you’re worried that, despite the many skills you bring to your business, writing is not one of them.
Writing is important. The words your potential customers read when they hit your website, or the one sentence description on the search engine results page are crucial. These words might keep the customer reading about your products or services, or convince them to click through to your site. But if they’re poorly written or misspelled or don’t make sense, those words will send customers back for another crack at the search engine. And then you’ve lost them forever, all because your words didn’t do the job.
Website copywriting. The words I will write for your website will be carefully selected and arranged to work hard for you, they’ll beguile, bewitch, convince and compel. Better still, they’ll educate and reassure so your potential customers feel like they’re ready to take the next step. I’ll even tell them what that next step should be, and how to take it.
Editing and proofreading. I can also make your existing copy clearer, shinier and more appealing. As an experienced copyeditor and proofreader, I’ll turn your dodgy ‘stream of consciousness’ into a molten river of writing gold. I do it by removing excess words and corporate waffle but I’ll still retain the core of what you want to say. It’s my superpower.
I can write, edit or proofread (or all three) your website copy, blogs, articles, product descriptions and newsletters.