Need words? I’m your woman. I’m a Melbourne-based copywriter and all-round comms queen with more than 15 years’ experience in marketing, PR and corporate communications. I write words that connect people, sell products and make readers want more.
I work with small businesses, agencies and entrepreneurs, delivering a smooth, affordable and stress-free copywriting service. Not to mention super-fast turnarounds.
I specialise in SEO website copywriting, conversion copywriting, and storytelling for small business. Here are just a few of the things I can help you with:
- SEO friendly website copy
- Blog posts
- Sales pages
- Press releases
- Email campaigns
- Feature articles
- White papers
- Product descriptions
Already started writing? No problem. My suite of services also includes editing and proofreading. I’m a master at making sense of disconnected copy, polishing it up and making it pop.
Uber professional, but with a creative streak, I write words that people want to read. Words that get results.
All good copywriting needs a strong call to action, so here’s mine. If you need a copywriter who:
- knows the right words to get your customers raving
- saves you time, stress and money
- is ridiculously prompt and easy to work with; and
- treats your business like her own…
Get in touch! I deliver copy your customers will love. On time, every time.
I needed a copywriter who could meet my deadlines, write for various media channels and work under pressure with a limited brief. Alicia is all of the above and more. I’ve had bad experiences working with other copywriters before, but Alicia meets the brief every time. She is Melbourne’s best copywriter. Whether I require 5 words or a 200 page brochure, the results are always superb. Alicia listens to my needs, understands my demographic and is an absolute pleasure to work with. Alicia excels in writing copy for eDMs, digital ads, landing pages, editorials, product descriptions and promo brochures and has helped me meet deadlines too many times to count. The whole process is so smooth and makes my day easy.
Alicia wrote an article that encapsulates our business, brand and values. She instantly understood our industry and what we were trying to achieve. That’s real expertise at work.
I approached Alicia because I needed a copywriter to help with our website SEO through carefully crafted blog articles. I chose Alicia over other copywriters because she can make even the most mundane subject matter interesting and educational – a big win in my eyes. Alicia has exceeded all my expectations. She is easy to work with, efficient, and she keeps me on track. I’m the first to let things like blog articles fall by the wayside, but Alicia keeps me engaged with new ideas. Alicia’s copy is easy to read, not too wordy and, most importantly, engaging. If you don’t have time to give website copywriting (and SEO copywriting in particular) the time it deserves, talk to Alicia.
Alicia is a gun on delivering to tight deadlines and she has a real flair with words. Alicia has helped me with press releases, new stories, website copy and eDMs. She always understands my brief, listens to my needs and provides direction where needed. The language she uses in her copy of very friendly and I always feel like my work is a priority. Working with Alicia is an absolute breeze. I highly recommend Alicia to write copy for any type of collateral. Even if you have a short deadline, she will always deliver.
Alicia was absolutely fantastic and fabulous to work with. She took our project brief and nailed it in such a short turnaround time! Alicia has a very captivating style, which represents our business well. In fact, we didn’t realise our story was so good! We’ve been so impressed with Alicia’s contribution to our business that we’ve engaged her to work on some of our upcoming projects. Thanks Alicia, you’re a superstar!“
Alicia is one of those people who you look forward to working with. Creative, professional, collaborative and a great people person. Some of our best digital content at the Adelaide Thunderbirds was developed with the input and guidance of Alicia. Truly one of a kind!
Alicia was kind, understanding and easy to work with, right from our initial phone call. She quickly understood our business and hit the nail on the head with the first draft. Alicia delivered two sales letters with the perfect tone, providing direction and advice where needed. I highly recommend Alicia to anyone who needs the support of an expert copywriter.
Very happy with Alicia’s work, she listened to the brief and totally nailed it with a quick turnaround. Highly recommend her!
Alicia is a fantastic writer whose talent spans across many styles. We’ve worked with Alicia for almost 12 months, and the work she’s produced is always top notch. Alicia has helped us with everything from website copy to direct mail campaigns and high-level white papers. I’m amazed by how Alicia can pull together a white paper with a limited brief and in record time. Her white papers strikes the perfect balance of being informative and educational, without being salesy or over the top. Her research is always comprehensive, and the quality of the content is extremely high. Even I’ve learnt some new things about our industry from Alicia’s white papers. Highly recommend!
- Katrina Verso reviewed 2 years ago
Alicia wrote a brilliant brand story for my shoe start-up business, and nailed the brief first go. Not only was the copy great, but she turned it around super quickly, which I desperately needed. I was so happy with the copy, I asked her to develop a tagline for my brand, which she also got right. The entire experience has been amazing. Right from the first conversation, I felt very confident working with Alicia. She took the time to listen to my need and completely understood my brief. She always responded quickly to calls and emails, with clear communication throughout the whole process. I would highly recommend Alicia to anyone wanting great copy done promptly.