I work with health, medical and biotechnology companies to create accurate, trustworthy and engaging marketing and educational materials. I specialise in SEO copy, eBooks, web copy, patient resources, guides, blogs and complex content. Clients most appreciate my ability to:
- transform complex information into easy-to-read, credible and persuasive content
- beautifully balance the needs of readers with pleasing search engine algorithms, and
- adapt my writing style to suit different audiences.
My 28 years of healthcare experience helps me deliver copy that speaks to the needs and concerns of patients, their families, and healthcare professionals. I understand code compliance, evidence-based practice and how to conduct quality research. With postgraduate editing training, I can also fine tune your existing content.
I work with:
* Allied health professionals (I’m a former physio)
* NDIS service providers
* Aged and community care services (I worked in the sector for more than 15 years)
* Pharmaceutical companies
* Health funds
* Biotechnology businesses
* Mental health professionals and organisations
* Complementary and alternative therapy brands
* Health and fitness professionals
* Healthcare institutions and peak bodies
* Marketing and digital agencies
* Medical practitioners and specialists
* National and international companies
* Small to medium-sized health and medical businesses.
I’ve written for brands including GlaxoSmithKline, Mundipharma, Bupa, Defence Health, Ego Pharmaceuticals, HCF, Benetas and MediHerb, plus many small businesses. My health features have been published in Sunday Life, Good Health, MiNDFOOD, The Saturday Paper, Wellbeing, Bicycling Australia, Nature and Health, Health Agenda, the New Daily, Health HQ, and Kidspot.
My clients say they appreciate my professionalism, reliability, and ability to deliver premium quality content in tight timeframes.
I also write about education, lifestyle, human resources and travel.
Coffee is my addiction. I love hanging out with my family, hiking, reading, and doing anything on or in the water (especially scuba diving).
Find out more on my website https://wordsmeanbusiness.com.au/
If my background and experience sound like a good fit, I’d love to have a chat with you about how my words can help your business.
The very moment I met with Sophia I knew she was the right fit for the content I needed for my website.
Coming from a medical background, Sophia understand the difficulties to stay within advertising regulations which made it so much easier for me. It was amazing to see how Sophia took my ideas, half sentences and and thoughts and transformed them into a conversation piece, clear and easy to understand telling a story. She made it look easy and I could never have done it. (Although I tried). Sophia, is professional, caring, knowledgeable, listens and fantastic to work with. She worked fast and got the job done brilliantly in no time and we are moving on to the next project. I highly recommend Sophia.
A quick basic brief was handled efficiently and the copy straightforward and readable.
Thanks Clever Copywriting School team.
Sophia is an exceptionally talented, passionate and intuitive copywriter who leads unique, eye-catching words and tone. She possesses a rare mix of aptitude with a conscientious, organised and efficient nature. Her industry-specific local keyword research was also exemplary for our SEO. If you get the opportunity to work with Sophia, take it!
“I have found Sophia’s copywriting to be excellent and her service very professional. Her work has saved me valuable time, money and energy. I would be more than happy to recommend her to anyone needing a high quality, efficient and reliable copywriter.” Sirah Robb, principal, Wythes Real Estate Cooroy
Sophia from Words Mean Business has helped us enormously by creating the copy for our new business website, http://www.drlandscaping.com.au, Sophia listened to what we needed and took the time to understand our business to ensure we were able to capture what we do and the services we provide.
Fantastic service and I would highly recommend Sophia – thanks so much from DR Landscaping!
- Marina Gomberg reviewed 4 years ago
I engaged Sophia to write a media kit for my boutique travel business. Sophia was easy to work with, reliable and thoroughly professional. I was thrilled with the result and would be happy to recommend her as a copywriter.
- Dr Ganesh Naidoo reviewed 3 years ago
Sophia has been vital in helping us develop great content for our channels. We wanted a writer that understood our industry and the needs of our customers. With Sophia’s background in health and health writing, there was an immediate understanding of how to tell our story.
I recently engaged Sophia’s services to look after my valued property clients while I was on leave. I’m very protective of my business and client base and would never just engage anyone to write for them in my absence. Sophia, I knew, would not let me or my clients down. She was not only efficient with her turnaround of work but the quality of writing was superb. She’s someone I’d have no hesitation in recommending or using again in the future.
- Alana McDonald reviewed 4 months ago
Thanks Sophia, for all the brilliant work you did for CBHS during your time with us. The value you added through your background as a health professional was evident in the work you produced. You were always such a breeze to work with, despite coming in at one of our busiest and most stressful times, which meant you had to work with minimal support and direction. We’d love to work with you again one day.
I really appreciated Sophia’s professional approach to her work. She did what she said she would, when she would, and produced some great copy for my website that met with AHPRA health professional guidelines – something that was super important to me as a psychologist. I appreciated her industry knowledge of SEO and she made useful design suggestions re: layout of the copy too, and presented it all in a user friendly format. Would definitely recommend her to others, and use her services again.