Words Mean Business

Verified
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4.98 (32 reviews)
83 Maroochy Waters Drive Maroochydore Queensland 4558 AU

I work with health, medical and biotechnology companies to create accurate, trustworthy and engaging marketing and educational materials. I specialise in SEO copy, eBooks, web copy, patient resources, guides, blogs and complex content.  Clients most appreciate my ability to:

  • transform complex information into easy-to-read, credible and persuasive content
  • beautifully balance the needs of readers with pleasing search engine algorithms, and
  • adapt my writing style to suit different audiences.

My 28 years of healthcare experience helps me deliver copy that speaks to the needs and concerns of patients, their families, and healthcare professionals. I understand code compliance, evidence-based practice and how to conduct quality research. With postgraduate editing training, I can also fine tune your existing content.

I work with:
* Allied health professionals (I’m a former physio)
* NDIS service providers
* Aged and community care services (I worked in the sector for more than 15 years)
* Pharmaceutical companies
* Health funds
* Biotechnology businesses
* Mental health professionals and organisations
* Complementary and alternative therapy brands
* Health and fitness professionals
* Healthcare institutions and peak bodies
* Marketing and digital agencies
* Medical practitioners and specialists
* National and international companies
* Small to medium-sized health and medical businesses.

I’ve written for brands including GlaxoSmithKline, Mundipharma, Bupa, Defence Health, Ego Pharmaceuticals, HCF, Benetas and MediHerb, plus many small businesses. My health features have been published in Sunday Life, Good Health, MiNDFOOD, The Saturday Paper, Wellbeing, Bicycling Australia, Nature and Health, Health Agenda, the New Daily, Health HQ, and Kidspot.

My clients say they appreciate my professionalism, reliability, and ability to deliver premium quality content in tight timeframes.

I also write about education, lifestyle,  human resources and travel.

Coffee is my addiction. I love hanging out with my family, hiking, reading, and doing anything on or in the water (especially scuba diving).

Find out more on my website https://wordsmeanbusiness.com.au/

If my background and experience sound like a good fit, I’d love to have a chat with you about how my words can help your business.

Contact name
Sophia Auld
I like to write...
Award submissions, Blog posts, Case studies, Corporate profiles, Emails, Feature articles, Sales letters, SEO Copy, Websites, Video scripts
Other industries I have experience in:
Agency, Charity and NFP, Education, Environment and Conservation , Finance, Human resources, Property, Small Business, Travel
Sophia Auld is an exceptionally talented copywriter
5.0

Sophia is an exceptionally talented, passionate and intuitive copywriter who leads unique, eye-catching words and tone. She possesses a rare mix of aptitude with a conscientious, organised and efficient nature. Her industry-specific local keyword research was also exemplary for our SEO.  If you get the opportunity to work with Sophia, take it!

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Great website copy that met AHPRA guidelines
5.0

I really appreciated Sophia’s professional approach to her work. She did what she said she would, when she would, and produced some great copy for my website that met with AHPRA health professional guidelines – something that was super important to me as a psychologist. I appreciated her industry knowledge of SEO and she made useful design suggestions re: layout of the copy too, and presented it all in a user friendly format. Would definitely recommend her to others, and use her services again.

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Brilliantly professional intuitive understanding
5.0

I am a physical therapist, and needed the help of a copywriter to write some leaflets for a low grade medical device that I am about to launch. After our initial contact, I was so relieved to know that I could entrust Sophia entirely with the job. She was so easy to work with.

I will certainly be returning for more of Sophia’s brilliance.

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Review: Sophia Auld - Words mean business
5.0

The very moment I met with Sophia I knew she was the right fit for the content I needed for my website.

Coming from a medical background,  Sophia understand the difficulties to  stay within advertising regulations which made it so much easier for me. It was amazing to see how Sophia took my ideas, half sentences and and thoughts and transformed them into a  conversation piece, clear and easy to understand telling a story.  She made it look easy and I could never have done it. (Although I tried).  Sophia, is professional, caring, knowledgeable,  listens and fantastic to work with. She worked fast and got the job done brilliantly in no time and we are moving on to the next project. I highly recommend Sophia.

Leah Zinn

 

 

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Super happy with Sophia and her work
5.0

As a physiotherapist I was looking for web content, I wanted someone who understood what I did as a Health Professional, the boundaries which Health Professionals can advertise, and who can put words together better than I could. Sophia did not disappointed. She was clearly able to articulate what I wanted and I was very happy with the content. She was prompt, professional, timely and responsive. Thank you so much for your work Sophia, I will definitely use your services again in the future if I need them.

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Sophia is an exceptional copywriter
5.0

We have utilised Sophia’s talents for a variety of projects including website copy, ebooks, social media profiles, social posts, video scripts and even client agreement forms. Sophia’s professionalism, project management, responsiveness, and quality of work has made her our preferred copywriting partner. We are living in a world where content is THE most important component of any marketing activity. A headline can make all the difference between someone engaging with your content or not. We choose not to risk it. We utilise someone like Sophia to ensure we get this right for our clients and our own business. I highly recommend Sophia for your copywriting needs.

 

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Website content for Human and Animal Natural Health
5.0

Sophia was a pleasure to work with. She showed a clear and concise understanding of what I required and delivered great results in good time.

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Easy peasy
5.0

A quick basic brief was handled efficiently and the copy straightforward and readable.
Thanks Clever Copywriting School team.

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Attentive and easy to work with
5.0

Sophia was very attentive to my business needs and working through what I was trying to achieve. Every step was made simple and work was completed very efficiently. Very easy to work with and would recommend working with her to improve your marketing materials!

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Detailed, fast, reliable, lovely to work with
5.0

Sophia was a pleasure to work with. She is responsive and incredibly fast with quick turnaround times. She has been super helpful in guiding us with content structure and ideas, and very patient with us in the midst of a very busy time. Thank you so much

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