I work with health, medical and biotechnology companies to create accurate, trustworthy and engaging marketing and educational materials. I specialise in SEO copy, eBooks, web copy, patient resources, guides, blogs and complex content. Clients most appreciate my ability to:
- transform complex information into easy-to-read, credible and persuasive content
- beautifully balance the needs of readers with pleasing search engine algorithms, and
- adapt my writing style to suit different audiences.
My 28 years of healthcare experience helps me deliver copy that speaks to the needs and concerns of patients, their families, and healthcare professionals. I understand code compliance, evidence-based practice and how to conduct quality research. With postgraduate editing training, I can also fine tune your existing content.
I work with:
* Allied health professionals (I’m a former physio)
* NDIS service providers
* Aged and community care services (I worked in the sector for more than 15 years)
* Pharmaceutical companies
* Health funds
* Biotechnology businesses
* Mental health professionals and organisations
* Complementary and alternative therapy brands
* Health and fitness professionals
* Healthcare institutions and peak bodies
* Marketing and digital agencies
* Medical practitioners and specialists
* National and international companies
* Small to medium-sized health and medical businesses.
I’ve written for brands including GlaxoSmithKline, Mundipharma, Bupa, Defence Health, Ego Pharmaceuticals, HCF, Benetas and MediHerb, plus many small businesses. My health features have been published in Sunday Life, Good Health, MiNDFOOD, The Saturday Paper, Wellbeing, Bicycling Australia, Nature and Health, Health Agenda, the New Daily, Health HQ, and Kidspot.
My clients say they appreciate my professionalism, reliability, and ability to deliver premium quality content in tight timeframes.
I also write about education, lifestyle, human resources and travel.
Coffee is my addiction. I love hanging out with my family, hiking, reading, and doing anything on or in the water (especially scuba diving).
Find out more on my website https://wordsmeanbusiness.com.au/
If my background and experience sound like a good fit, I’d love to have a chat with you about how my words can help your business.
The very moment I met with Sophia I knew she was the right fit for the content I needed for my website.
Coming from a medical background, Sophia understand the difficulties to stay within advertising regulations which made it so much easier for me. It was amazing to see how Sophia took my ideas, half sentences and and thoughts and transformed them into a conversation piece, clear and easy to understand telling a story. She made it look easy and I could never have done it. (Although I tried). Sophia, is professional, caring, knowledgeable, listens and fantastic to work with. She worked fast and got the job done brilliantly in no time and we are moving on to the next project. I highly recommend Sophia.
Sophia wrote the copy for our sales campaign. Her copy was compelling and the tone exactly what we were looking for. Sophia provided helpful suggestions for our campaign and was easy to work with. We have no hesitation recommending her.
Sophie has unique skill of expressing feelings in words to get the message across. Her description leaves indelible impression in mind. Lucky to have her to do our copy writing!
Sophia from Words Mean Business has helped us enormously by creating the copy for our new business website, http://www.drlandscaping.com.au, Sophia listened to what we needed and took the time to understand our business to ensure we were able to capture what we do and the services we provide.
Fantastic service and I would highly recommend Sophia – thanks so much from DR Landscaping!
- Marina Gomberg reviewed 1 year ago
I engaged Sophia to write a media kit for my boutique travel business. Sophia was easy to work with, reliable and thoroughly professional. I was thrilled with the result and would be happy to recommend her as a copywriter.
I recently engaged Sophia’s services to look after my valued property clients while I was on leave. I’m very protective of my business and client base and would never just engage anyone to write for them in my absence. Sophia, I knew, would not let me or my clients down. She was not only efficient with her turnaround of work but the quality of writing was superb. She’s someone I’d have no hesitation in recommending or using again in the future.
I recently engaged Sophia Auld to help me with researching and editing my skeleton draft about women’s wellbeing. I chose Sophia because of her experience with writing ebooks, plus her strong background in working with health and wellbeing brands. Sophia is lovely and I loved collaborating with her, she is both interested and interesting. I felt safe with Sophia, as she was an efficient, productive and reliable copywriter.
As the Marketing Manager at a not-for-profit organisation overseeing 8 brands, I needed to find a new copywriter to assist on a large range of projects and campaigns. I found Sophia here, on this website clevercopywritingschool.com and have never looked back. Sophia has delivered already for me a new brochures suite, multiple website pages, multiple blog posts and a couple of press releases. One of the largest challenges for me was being able to find a copywriter that understands Indigenous language, disability, allied health, early intervention and most importantly SEO. Sophia just gets it, she is a professional, and I look forward to continuing our relationship. Thanks so much Sophia!
Sophia was a pleasure to work with. She showed a clear and concise understanding of what I required and delivered great results in good time.