I work with health, medical and biotechnology companies to create accurate, trustworthy and engaging marketing and educational materials. I specialise in SEO copy, eBooks, web copy, patient resources, guides, blogs and complex content. Clients most appreciate my ability to:
- transform complex information into easy-to-read, credible and persuasive content
- beautifully balance the needs of readers with pleasing search engine algorithms, and
- adapt my writing style to suit different audiences.
My 28 years of healthcare experience helps me deliver copy that speaks to the needs and concerns of patients, their families, and healthcare professionals. I understand code compliance, evidence-based practice and how to conduct quality research. With postgraduate editing training, I can also fine tune your existing content.
I work with:
* Allied health professionals (I’m a former physio)
* NDIS service providers
* Aged and community care services (I worked in the sector for more than 15 years)
* Pharmaceutical companies
* Health funds
* Biotechnology businesses
* Mental health professionals and organisations
* Complementary and alternative therapy brands
* Health and fitness professionals
* Healthcare institutions and peak bodies
* Marketing and digital agencies
* Medical practitioners and specialists
* National and international companies
* Small to medium-sized health and medical businesses.
I’ve written for brands including GlaxoSmithKline, Mundipharma, Bupa, Defence Health, Ego Pharmaceuticals, HCF, Benetas and MediHerb, plus many small businesses. My health features have been published in Sunday Life, Good Health, MiNDFOOD, The Saturday Paper, Wellbeing, Bicycling Australia, Nature and Health, Health Agenda, the New Daily, Health HQ, and Kidspot.
My clients say they appreciate my professionalism, reliability, and ability to deliver premium quality content in tight timeframes.
I also write about education, lifestyle, human resources and travel.
Coffee is my addiction. I love hanging out with my family, hiking, reading, and doing anything on or in the water (especially scuba diving).
Find out more on my website https://wordsmeanbusiness.com.au/
If my background and experience sound like a good fit, I’d love to have a chat with you about how my words can help your business.
A quick basic brief was handled efficiently and the copy straightforward and readable.
Thanks Clever Copywriting School team.
- Dr Ganesh Naidoo reviewed 1 month ago
Sophia has been vital in helping us develop great content for our channels. We wanted a writer that understood our industry and the needs of our customers. With Sophia’s background in health and health writing, there was an immediate understanding of how to tell our story.
Sophia was a pleasure to work with. She showed a clear and concise understanding of what I required and delivered great results in good time.
Sophia wrote the copy for our sales campaign. Her copy was compelling and the tone exactly what we were looking for. Sophia provided helpful suggestions for our campaign and was easy to work with. We have no hesitation recommending her.
It was a pleasure working with Sophia. I got more value out of her work in a few days than other copywriters took months to provide. AND it was way cheaper. I can definitely recommend her writing and will use again.
We are so thankful we found Sophia to produce our website copy! Sophia is clearly highly experienced in the health care industry, and was able to produce amazing copy that met our brief for SEO without reading like a keyword list. On top of that, Sophia is lovely to talk to, quick to respond to enquiries and produced all work in an efficient and timely manner. Thank you Sophia!
I recently engaged Sophia Auld to help me with researching and editing my skeleton draft about women’s wellbeing. I chose Sophia because of her experience with writing ebooks, plus her strong background in working with health and wellbeing brands. Sophia is lovely and I loved collaborating with her, she is both interested and interesting. I felt safe with Sophia, as she was an efficient, productive and reliable copywriter.
Sophia from Words Mean Business has helped us enormously by creating the copy for our new business website, http://www.drlandscaping.com.au, Sophia listened to what we needed and took the time to understand our business to ensure we were able to capture what we do and the services we provide.
Fantastic service and I would highly recommend Sophia – thanks so much from DR Landscaping!
Sophie has unique skill of expressing feelings in words to get the message across. Her description leaves indelible impression in mind. Lucky to have her to do our copy writing!
As a physiotherapist I was looking for web content, I wanted someone who understood what I did as a Health Professional, the boundaries which Health Professionals can advertise, and who can put words together better than I could. Sophia did not disappointed. She was clearly able to articulate what I wanted and I was very happy with the content. She was prompt, professional, timely and responsive. Thank you so much for your work Sophia, I will definitely use your services again in the future if I need them.