I work with health, medical and biotechnology companies to create accurate, trustworthy and engaging marketing and educational materials. I specialise in SEO copy, eBooks, web copy, patient resources, guides, blogs and complex content. Clients most appreciate my ability to:
- transform complex information into easy-to-read, credible and persuasive content
- beautifully balance the needs of readers with pleasing search engine algorithms, and
- adapt my writing style to suit different audiences.
My 28 years of healthcare experience helps me deliver copy that speaks to the needs and concerns of patients, their families, and healthcare professionals. I understand code compliance, evidence-based practice and how to conduct quality research. With postgraduate editing training, I can also fine tune your existing content.
I work with:
* Allied health professionals (I’m a former physio)
* NDIS service providers
* Aged and community care services (I worked in the sector for more than 15 years)
* Pharmaceutical companies
* Health funds
* Biotechnology businesses
* Mental health professionals and organisations
* Complementary and alternative therapy brands
* Health and fitness professionals
* Healthcare institutions and peak bodies
* Marketing and digital agencies
* Medical practitioners and specialists
* National and international companies
* Small to medium-sized health and medical businesses.
I’ve written for brands including GlaxoSmithKline, Mundipharma, Bupa, Defence Health, Ego Pharmaceuticals, HCF, Benetas and MediHerb, plus many small businesses. My health features have been published in Sunday Life, Good Health, MiNDFOOD, The Saturday Paper, Wellbeing, Bicycling Australia, Nature and Health, Health Agenda, the New Daily, Health HQ, and Kidspot.
My clients say they appreciate my professionalism, reliability, and ability to deliver premium quality content in tight timeframes.
I also write about education, lifestyle, human resources and travel.
Coffee is my addiction. I love hanging out with my family, hiking, reading, and doing anything on or in the water (especially scuba diving).
Find out more on my website https://wordsmeanbusiness.com.au/
If my background and experience sound like a good fit, I’d love to have a chat with you about how my words can help your business.
- Newsmodo Editorial Team reviewed 4 years ago
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- Jared Powell reviewed 12 months ago
We worked with Sophia to create a sales page for our online course about shoulder pain. The entire process with Sophia was smooth and easy, and she really understood our brief and delivered a great outcome for us. We are very pleased with the results and can recommend working with Sophia if you are a health professional looking for powerful website copy.
- Donna Webeck reviewed 4 years ago
I recently engaged Sophia’s services to look after my valued property clients while I was on leave. I’m very protective of my business and client base and would never just engage anyone to write for them in my absence. Sophia, I knew, would not let me or my clients down. She was not only efficient with her turnaround of work but the quality of writing was superb. She’s someone I’d have no hesitation in recommending or using again in the future.
- Danielle reviewed 2 years ago
Sophia is a breeze to work with. I have been using her services to assist with our business content strategy and she is wonderful to work with, easy to communicate with, meets deadlines and her work meets my expectations. I would recommend her as a helping hand when you need assistance with workload. Working with people that make your life easier is always plus!
- Amanda Semaan reviewed 3 years ago
We are so thankful we found Sophia to produce our website copy! Sophia is clearly highly experienced in the health care industry, and was able to produce amazing copy that met our brief for SEO without reading like a keyword list. On top of that, Sophia is lovely to talk to, quick to respond to enquiries and produced all work in an efficient and timely manner. Thank you Sophia!
- Leah Zinn reviewed 3 years ago
The very moment I met with Sophia I knew she was the right fit for the content I needed for my website.
Coming from a medical background, Sophia understand the difficulties to stay within advertising regulations which made it so much easier for me. It was amazing to see how Sophia took my ideas, half sentences and and thoughts and transformed them into a conversation piece, clear and easy to understand telling a story. She made it look easy and I could never have done it. (Although I tried). Sophia, is professional, caring, knowledgeable, listens and fantastic to work with. She worked fast and got the job done brilliantly in no time and we are moving on to the next project. I highly recommend Sophia.
- Katie Reynolds reviewed 4 years ago
Sophia from Words Mean Business has helped us enormously by creating the copy for our new business website, http://www.drlandscaping.com.au, Sophia listened to what we needed and took the time to understand our business to ensure we were able to capture what we do and the services we provide.
Fantastic service and I would highly recommend Sophia – thanks so much from DR Landscaping!
- Katelin Filler reviewed 3 years ago
Sophia is one of the best!!
I’m a musician and DJ, I required a bio for my website that would show my passion for music through words, I needed a bio that would stand out, be descriptive yet have strong business ethics.
Sophia went above and beyond to capture all of these elements, she has an amazing talent and I would highly recommend and look forward to working with her again.
- Marina Gomberg reviewed 4 years ago
I engaged Sophia to write a media kit for my boutique travel business. Sophia was easy to work with, reliable and thoroughly professional. I was thrilled with the result and would be happy to recommend her as a copywriter.
- Stinus reviewed 3 years ago
It was a pleasure working with Sophia. I got more value out of her work in a few days than other copywriters took months to provide. AND it was way cheaper. I can definitely recommend her writing and will use again.