I work with health, medical and biotechnology companies to create accurate, trustworthy and engaging marketing and educational materials. I specialise in SEO copy, eBooks, web copy, patient resources, guides, blogs and complex content. Clients most appreciate my ability to:
- transform complex information into easy-to-read, credible and persuasive content
- beautifully balance the needs of readers with pleasing search engine algorithms, and
- adapt my writing style to suit different audiences.
My 28 years of healthcare experience helps me deliver copy that speaks to the needs and concerns of patients, their families, and healthcare professionals. I understand code compliance, evidence-based practice and how to conduct quality research. With postgraduate editing training, I can also fine tune your existing content.
I work with:
* Allied health professionals (I’m a former physio)
* NDIS service providers
* Aged and community care services (I worked in the sector for more than 15 years)
* Pharmaceutical companies
* Health funds
* Biotechnology businesses
* Mental health professionals and organisations
* Complementary and alternative therapy brands
* Health and fitness professionals
* Healthcare institutions and peak bodies
* Marketing and digital agencies
* Medical practitioners and specialists
* National and international companies
* Small to medium-sized health and medical businesses.
I’ve written for brands including GlaxoSmithKline, Mundipharma, Bupa, Defence Health, Ego Pharmaceuticals, HCF, Benetas and MediHerb, plus many small businesses. My health features have been published in Sunday Life, Good Health, MiNDFOOD, The Saturday Paper, Wellbeing, Bicycling Australia, Nature and Health, Health Agenda, the New Daily, Health HQ, and Kidspot.
My clients say they appreciate my professionalism, reliability, and ability to deliver premium quality content in tight timeframes.
I also write about education, lifestyle, human resources and travel.
Coffee is my addiction. I love hanging out with my family, hiking, reading, and doing anything on or in the water (especially scuba diving).
Find out more on my website https://wordsmeanbusiness.com.au/
If my background and experience sound like a good fit, I’d love to have a chat with you about how my words can help your business.
Sophia wrote the copy for our sales campaign. Her copy was compelling and the tone exactly what we were looking for. Sophia provided helpful suggestions for our campaign and was easy to work with. We have no hesitation recommending her.
A quick basic brief was handled efficiently and the copy straightforward and readable.
Thanks Clever Copywriting School team.
We are so thankful we found Sophia to produce our website copy! Sophia is clearly highly experienced in the health care industry, and was able to produce amazing copy that met our brief for SEO without reading like a keyword list. On top of that, Sophia is lovely to talk to, quick to respond to enquiries and produced all work in an efficient and timely manner. Thank you Sophia!
As the Marketing Manager at a not-for-profit organisation overseeing 8 brands, I needed to find a new copywriter to assist on a large range of projects and campaigns. I found Sophia here, on this website clevercopywritingschool.com and have never looked back. Sophia has delivered already for me a new brochures suite, multiple website pages, multiple blog posts and a couple of press releases. One of the largest challenges for me was being able to find a copywriter that understands Indigenous language, disability, allied health, early intervention and most importantly SEO. Sophia just gets it, she is a professional, and I look forward to continuing our relationship. Thanks so much Sophia!
The very moment I met with Sophia I knew she was the right fit for the content I needed for my website.
Coming from a medical background, Sophia understand the difficulties to stay within advertising regulations which made it so much easier for me. It was amazing to see how Sophia took my ideas, half sentences and and thoughts and transformed them into a conversation piece, clear and easy to understand telling a story. She made it look easy and I could never have done it. (Although I tried). Sophia, is professional, caring, knowledgeable, listens and fantastic to work with. She worked fast and got the job done brilliantly in no time and we are moving on to the next project. I highly recommend Sophia.
Sophia is one of the best!!
I’m a musician and DJ, I required a bio for my website that would show my passion for music through words, I needed a bio that would stand out, be descriptive yet have strong business ethics.
Sophia went above and beyond to capture all of these elements, she has an amazing talent and I would highly recommend and look forward to working with her again.
I am a physical therapist, and needed the help of a copywriter to write some leaflets for a low grade medical device that I am about to launch. After our initial contact, I was so relieved to know that I could entrust Sophia entirely with the job. She was so easy to work with.
I will certainly be returning for more of Sophia’s brilliance.
As a physiotherapist I was looking for web content, I wanted someone who understood what I did as a Health Professional, the boundaries which Health Professionals can advertise, and who can put words together better than I could. Sophia did not disappointed. She was clearly able to articulate what I wanted and I was very happy with the content. She was prompt, professional, timely and responsive. Thank you so much for your work Sophia, I will definitely use your services again in the future if I need them.
Sophia from Words Mean Business has helped us enormously by creating the copy for our new business website, http://www.drlandscaping.com.au, Sophia listened to what we needed and took the time to understand our business to ensure we were able to capture what we do and the services we provide.
Fantastic service and I would highly recommend Sophia – thanks so much from DR Landscaping!