Hi, I’m Amanda from WorkWords. I help B2B brands create content with purpose.
Tech and financial services brands like Ricoh, AusPost and Prospa have trusted me to deliver copy and content projects. You can too.
> Find and fix content gaps across platforms
> Pinpoint brand tone of voice
> Make sense of data-driven content marketing
> Join the content dots across your sales funnels
> Zero in on your audience
> Revive existing websites or start from scratch
> Build content hubs to tick customer and SEO boxes
And if you want a copywriter with a strategy brain for UX, IA or customer research projects?
I DO accept ongoing content retainers with great clients.
I DO ask a lot of questions to get you thinking.
I DO speak up for the customer.
I specialise in:
> Content strategy
> Tone of voice development
> SEO website copywriting
> Ongoing content hubs
> Case studies
> Email marketing
> Whitepapers and thought leadership
> Corporate comms and reporting
Amanda played a key role in copywriting and editing for the relaunch of the Ricoh Australia website. She was a pleasure to work with, an excellent writer and editor, with a solid understanding of the tech sector and how to appeal to a broad range of customers and stakeholders. She was happy to get her hands dirty on any aspects of content, planning, project management and IA as needed. Thanks Amanda!
- QBANK reviewed 10 months ago
Amanda works with QBANK across campaign development, blog content and presentation decks. She is an audience advocate with super skills when it comes to making complex information simple and bringing a spark to campaigns with life with engaging content.
Amanda was the writer we needed for our new website. She hit the ground running and delivered SEO friendly web content quickly for our high profile data centres. She liaised with our web designer to deliver great results against tough timeframes. Responsive, professional, creative – all on time and budget. I wouldn’t hesitate to recommend Amanda.
Amanda writes for Newsmodo across a wide variety of brands and topics, and delivers on briefs to the high standards we demand for our clients.
Sharp research, interviewing and editing skills means she gets the content right, and she’s always a pleasure to work with!
As Amanda and I maintain constant communication on many projects, she has become an integral part of our freelancer team. I’m very happy to have her on-board.
When great copy meets design smarts… boom! Magic happens! Amanda rocked the content in a super professional copy deck, and she knows her SEO inside out. She gets passionate about a topic someone else might think it dry, because she knows her audience and how to solve their problems and engage them. She Her creative content helped provide a direction for site look and feel – it’s a thrill when copy and design work together so well! You rock AV!
Amanda worked with our team on a range of social media posts and blogs on healthy choices across food, exercise and activities. From food labelling to shortcuts to get active every day, Amanda delivered smart, engaging content that hit the mark for our target audiences. Always on deadline, knows how to decipher a brief and asks questions to make the work better. Thanks Amanda!
My first experience working with Amanda was just as I like it, easy and fuss-free. Amanda understood the brief with no drama and swiftly came up with copy that hit the mark.
I’ve since engaged Amanda to write and edit SEO and EDM copy across hospitality, wedding, health and education industries, sometimes under very tight deadlines, and I’m pleased to say that she’s never let me down.
I highly recommend Amanda for high quality, on-brief copy (including SEO copy) and I’ll certainly continue to use her services myself.
Amanda didn’t just write some content for my website, she built a brand identity for my engineering consultancy. I loved the wording, the SEO research was spot on and my web developer said it was some of the best content she’s seen! Thanks Amanda for working together to get this right.
There were times when I was a bit slow on the uptake thanks to moving countries and picking up more work – but Amanda was always so understanding and helpful!
- Kristin Marriner reviewed 1 year ago
Amanda’s work on our campaign for Choose Maths has been FANTASTIC! She’s easy to work with, knows exactly how to find angles and how to highlight key messages and big concepts. Her fresh, creative style has saved us time and helped us launch a high quality campaign to show kids where maths can take them. No hesitation in recommending her, if you can get a spot in her schedule! Thank you Amanda.
Amanda is a great person to work with, absolutely pleasant and always lovely over the phone.
She understands our needs and she does a lot of research on the blog topics that we provide to her which is fantastic. Everyone loves her work and I would recommend her without hesitation!