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Amanda Vanelderen - WorkWords Content

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4.98 (33 reviews)
127 Queen Street Brisbane City Queensland 4000 AU

Hi, I’m Amanda from WorkWords. I help B2B brands create content with purpose.

Tech and financial services brands like Ricoh, AusPost and Prospa have trusted me to deliver copy and content projects. You can too.

I help:
> Find and fix content gaps across platforms
> Pinpoint brand tone of voice
> Make sense of data-driven content marketing
> Join the content dots across your sales funnels
> Zero in on your audience
> Revive existing websites or start from scratch
> Build content hubs to tick customer and SEO boxes

And if you want a copywriter with a strategy brain for UX, IA or customer research projects?

That’s me.

I DO accept ongoing content retainers with great clients.
I DO ask a lot of questions to get you thinking.
I DO speak up for the customer.

I specialise in:
> Content strategy
> Tone of voice development
> SEO website copywriting
> Ongoing content hubs
> Case studies
> Email marketing
> Whitepapers and thought leadership
> Corporate comms and reporting

Let’s talk.
amanda@workwords.com.au
@AmandaVanelderen

Contact name
Amanda Vanelderen
I like to write...
Annual reports, Capability statements, Case studies, Corporate profiles, Emails, Feature articles, Product descriptions, SEO Copy, Whitepapers, Video scripts
Other industries I have experience in:
Charity and NFP, Education, Health, Human resources, Insurance, Law, Technology, Telecoms, Utilities and energy
More than just SEO - Worked together to create a brand voice
5.0

Amanda didn’t just write some content for my website, she built a brand identity for my engineering consultancy. I loved the wording, the SEO research was spot on and my web developer said it was some of the best content she’s seen! Thanks Amanda for working together to get this right.

There were times when I was a bit slow on the uptake thanks to moving countries and picking up more work – but Amanda was always so understanding and helpful!

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Hypnotic headlines
5.0

Wow, you’re good! Straight after I updated my marketing materials with your words, I started getting bookings for my quit smoking hypnotherapy programs. You really tapped in to a emotional connection. Your headlines are hypnotic and they convert!

 

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Speedy turnarounds appreciated
5.0

I’ve just read your article and it’s great! Thanks for your great contribution to our B2B thought leadership with your thorough research, detailed interviews, and engaging content. And the speedy turnarounds are appreciated!

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Sells our services with great writing and ideas
5.0

Thanks Amanda for helping us deliver brochures in a tone to back up our commitment to personalised service and results. Our chats about audiences and key messages went a long way to focusing on what makes us stand out as debt recovery experts. You simply think of ways to communicate things that we never could! I’d recommend Amanda for her creativity, professionalism and the way she can put herself in the audience’s shoes, every time.

Julie Lamers, General Manager, Kearley Lewis

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Top-notch work (and just as importantly, super easy to work with)
5.0

My first experience working with Amanda was just as I like it, easy and fuss-free. Amanda understood the brief with no drama and swiftly came up with copy that hit the mark.

I’ve since engaged Amanda to write and edit SEO and EDM copy across hospitality, wedding, health and education industries, sometimes under very tight deadlines, and I’m pleased to say that she’s never let me down.

I highly recommend Amanda for high quality, on-brief copy (including SEO copy) and I’ll certainly continue to use her services myself.

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Speedy turnarounds appreciated
5.0

I’ve just read your article and it’s great! Thanks for your great contribution to our B2B thought leadership with your thorough research, detailed interviews, and engaging content. And the speedy turnarounds are appreciated!

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Absolutely love it!
5.0

I absolutely love it! You got the brief, and you set the tone right. I’m super excited and happy. I think it will work extremely well for our audience.

Thank you so much for setting a great tone for our brand new blog.

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Strategy first B2B content writer and planner
5.0

Amanda delivers exceptional web content, case studies, campaigns and EDMs to support a range of teams and campaigns. We’ve worked on projects where we’ve juggled stakeholders to get at just the right content to connect. I highly recommend Amanda as a B2B copywriter and content specialist who takes a strategic approach and delivers quality brand content.

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Major website project delivered
5.0

Amanda played a key role in copywriting and editing for the relaunch of the Ricoh Australia website. She was a pleasure to work with, an excellent writer and editor, with a solid understanding of the tech sector and how to appeal to a broad range of customers and stakeholders. She was happy to get her hands dirty on any aspects of content, planning, project management and IA as needed. Thanks Amanda!

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Talented copywriter delivered on tech content
5.0

Amanda was the writer we needed for our new website. She hit the ground running and delivered SEO friendly web content quickly for our high profile data centres. She liaised with our web designer to deliver great results against tough timeframes. Responsive, professional, creative – all on time and budget. I wouldn’t hesitate to recommend Amanda.

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