Hi, I’m Amanda from WorkWords. I help B2B brands create content with purpose.
Tech and financial services brands like Ricoh, AusPost and Prospa have trusted me to deliver copy and content projects. You can too.
> Find and fix content gaps across platforms
> Pinpoint brand tone of voice
> Make sense of data-driven content marketing
> Join the content dots across your sales funnels
> Zero in on your audience
> Revive existing websites or start from scratch
> Build content hubs to tick customer and SEO boxes
And if you want a copywriter with a strategy brain for UX, IA or customer research projects?
I DO accept ongoing content retainers with great clients.
I DO ask a lot of questions to get you thinking.
I DO speak up for the customer.
I specialise in:
> Content strategy
> Tone of voice development
> SEO website copywriting
> Ongoing content hubs
> Case studies
> Email marketing
> Whitepapers and thought leadership
> Corporate comms and reporting
Amanda untangled our complicated IT and robotics information and delivered fun, accessible content. She brought SEO smarts and a creative spark to selling our STEM education kits without losing important info on tech specs.
Amanda has helped me out with crisis communications consulting on multiple occasions, and her advice is always spot-on. In a crisis when things are going wrong quickly, Amanda provides relevant, concise and timely words and strategies that really make a difference.
If things aren’t going wrong for you, talk to Amanda anyway and I think they’d get even better!
Amanda played a key role in copywriting and editing for the relaunch of the Ricoh Australia website. She was a pleasure to work with, an excellent writer and editor, with a solid understanding of the tech sector and how to appeal to a broad range of customers and stakeholders. She was happy to get her hands dirty on any aspects of content, planning, project management and IA as needed. Thanks Amanda!
MASSIVE thanks to Amanda for stepping up to help me get some last minute content over the line for my event. You took some of the weight and stress off my shoulders – much appreciated! Looking forward to working with you more, as the year and my events progress.
- Brendan C reviewed 3 years ago
Amanda has a unique talent for finding the right words at the right time. Her professional copywriting, editing and proofreading skills are spot on. Because of her extensive background in communications and marketing, she takes a strategic approach to every project and adds value.
She’ll help you understand your audience and deliver copywriter and communication projects that are professional, unique and packed with pizzazz!
- Kristin Marriner reviewed 2 years ago
Amanda’s work on our campaign for Choose Maths has been FANTASTIC! She’s easy to work with, knows exactly how to find angles and how to highlight key messages and big concepts. Her fresh, creative style has saved us time and helped us launch a high quality campaign to show kids where maths can take them. No hesitation in recommending her, if you can get a spot in her schedule! Thank you Amanda.
We love having Amanda as part of our team to turn around newsletter articles and content that’s fast, accurate and connects with our audience. Absolutely recommend Amanda to take charge of your content with a consistent brand voice and eye for detail. Thanks Amanda!
Amanda is not only an excellent content and copywriter, but she is a humanitarian hero. You can see her work throughout our website. Her words are connecting, and her attitude is inspiring. I recommend Amanda to anyone that wants to build around their cause, business or brand.
Amanda is a great person to work with, absolutely pleasant and always lovely over the phone.
She understands our needs and she does a lot of research on the blog topics that we provide to her which is fantastic. Everyone loves her work and I would recommend her without hesitation!
I want to tell you what a terrible writer Amanda is, and that you should never hire her to work on your website. Because we want to keep her working on the Superheroes Inc website!
She knows her SEO, is a tagline whizz and has a natural way with words to engage your users online. And you get the Amanda sense of humour as part of the package!