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10 Great tools for Freelance Copywriters

Jun 20, 2017 | 0 Comments

10 Great tools for Freelance Copywriters Work smarter with these resources for freelance copywriters As freelance copywriters, we need more than a fancy logo these days to stay in the game. Here are ten fabulous tools for freelance copywriters that will improve your...

Professional development for copywriters

Jun 13, 2017 | 0 Comments

Professional development for copywriters Learn more to earn more (it’s easier than you think) How much time do you spend on professional development? If you answered “Never” or “Huh?”, you’re not alone. As a freelance copywriter, you don’t have an HR department to...

Copywriting Gurus: Meet Kate Toon

Jun 6, 2017 | 0 Comments

Kate Toon is an experienced copywriter, owner of The Clever Copywriting School and was a keynote speaker at CopyCon 2017. In this post Kate will tell us a little about her copywriting journey and the gems she has learnt along the way. [Tweet "Interview with...

Copywriting Gurus: Meet Kelly Exeter

May 30, 2017 | 0 Comments

Kelly Exeter is an experienced copywriter and was a keynote speaker at CopyCon 2017. In this post Kelly will tell us a little about her copywriting journey and the gems she has learnt along the way. [Tweet "Interview with copywriting Guru : Kelly Exeter....

Copywriting Gurus: Meet Glenn Murray

May 22, 2017 | 0 Comments

Glenn Murray is an experienced copywriter and was a keynote speaker at CopyCon 2017. In this post Glenn will tell us a little about his copywriting journey and the gems he has learnt along the way. [Tweet "Interview with copywriting Guru : Glenn Murray. #copywriting...

3 Easy ways to build authority and make your business stand out

May 12, 2017 | 0 Comments

3 Easy Ways to Build Authority And Make Your Business Stand Out Tell me if this sounds like you. You’ve started a new business, which by all accounts should be a great success. But there’s a problem: no-one is interested. How can this be? Other people are doing...

CopyCon 2017: More takeaways than a fish and chip shop

May 9, 2017 | 14 Comments

CopyCon 2017: More takeaways than a fish and chip shop Learning at Australia’s first dedicated copywriting conference Darling Harbour wasn’t sure what hit it. Almost 90 copywriters and content types swarmed like surprisingly cuddly bees for CopyCon, Australia’s first...

Featured member: Nicole Leedham

May 5, 2017 | 0 Comments

Each month we're singling out one of our members for extra love! The lucky member this month is Nicole Leedham In this post Nicole will tell us a little about her copywriting journey and the challenges she's faced so far. [Tweet "Featured member : Nicole Leedham...

Phone quote fear: how to avoid feeling pressured into giving a price

Apr 24, 2017 | 1 Comment

Or, 5 easy ways to stop getting cornered into phone quoting I know that lots of clients want to discuss pricing up front. But us copywriters are kind of less keen. Why? Because we’re terrified of being cornered. We’re worried about giving a price, then kicking...

7 (surprisingly common) copywriting mistakes that destroy your conversions

Apr 6, 2017 | 0 Comments

Admit it, you’ve been there. You come up with a marvellous bit of copy and proudly deliver it to the publisher, expecting marvellous results.You proudly pat yourself on the back. “This one is going to be a homerun.” And then, nothing. Crickets. Your copy converts like...