Blog
Feature writing: creativity plus perseverance
How to pitch and price your feature articles “Take your business one step at a time. You know how you see those things on Facebook where a stick figure is standing at the bottom of the stairs and there's a long line of stairs up ahead? Don't look at all those stairs,...
Finding your copy diamond: why it takes pressure and patience (Chat)
“Put your blinders on. Because I think if you spend way too much time looking in the periphery of what everybody else is doing, you will grind to a halt. Watching everybody else's highlight reel is probably the most demotivating thing that you can possibly do because...
How to find high-paying whitepaper clients
This post was written by TCCS member, Clare Hastings Okay stop right there! I see you ready to click away because you saw the word whitepaper. First of all, not scary. I promise. Chances are you’ve already written a whitepaper and didn't even know it. And that...
Upwork, dictation and trusting your gut (Chat)
Copy Gandalf Gary Cooper shares his sage advice “Don't just rely on copywriting. Find other ways to channel the money that you make from it into different things. Diversify.” - Gary Cooper | Word Surgery Some of us feel like freshly minted copywriters. Just plopped...
Niching and how to be a healthy wealthy copywriter (Chat)
“Just keep showing up. When you have no work, work in your business. Write a blog, do research. Work on a course. Turn up and sit at your desk.” - Nerissa Bentley Niching, it’s a word that sends shivers down the spines of many a copywriter. Won’t I get...
Contras and relationships: A marketing free copy biz (Chat)
“Speak to your clients’ clients. When you chat with the people you’re writing to attract and find out their problems, motivations, desires and, needs you can literally put it straight in your copy.” - Lisa Cropman Do you loathe marketing? Putting...
Pricing and being the copywriting breadwinner (Chat)
“If you want to be a $250 an hour copywriter, you’re not going to find your market with small business. They’re thinking about the money coming straight out of their till. Working for bigger brands allows you to charge more.” - Amanda Vanelderen Some...
From full-time day job to freelance copywriter: how to transition without losing your mind
This post was written by TCCS member, Shari Whittick Mindset reset to kick imposter syndrome to the curb You know the butterflies you get in the pit of your stomach when you’re making a big life decision? Say, for example, giving up your day job...
Boundaries and onboarding for copywriters (Chat)
“Copywriting is a collaboration between the client and copywriter and I try to make the onboarding process like that too.” Johanna Kohler Are you a people pleaser? Do you struggle with boundaries? Do you give give give until you have nothing left? Today we’re talking...
SEO Copywriting Basics (Learn)
"All those copywriters bleating on about not wanting to SEO their copy because it will ruin the conversations, the conversion and the creativity? They don't know a damn thing about how SEO copy really works." Kate Toon Whenever I’m in a copywriting group I see the...
