Podcasts to help you learn about copywriting even when you’re not at your desk Are you a copywriter who wants to learn stuff, get better at your craft or just be a better business owner? Then podcasts are where it’s at. If you’re like me and don’t have a lot of...read more
Create more content by learning to write faster Writing is a creative activity. But that doesn’t mean it lacks a structured workflow. Nobody sits down at the computer and writes perfect prose and then walks away. Nobody. There are tips and tricks to becoming a...read more
It’s almost the end of the financial year (EOFY) in Australia. And you know what that means, freelancers. Yes, you can celebrate with Tim Tams instead of Milk Arrowroots in your morning cuppa. Woo-hoo! Let’s be honest. Without a corporate drinks budget the EOFY isn’t...read more
When it comes to winning copywriting jobs, freelance platforms generally get a bad rap. But, that doesn’t mean you should shy away from them, like you would a dead mouse in a Mountain Dew can. (Yeah, that was a thing.) There are some good reasons to use freelance jobs...read more
It’s time to get organised people We busy copywriters have a lot to do: clients to hassle, copy to cajole; and then all those Facebook posts that we just HAVE TO scroll through. But there are only so many hours in the day. And it sure ain’t easy trying to do ALL THE...read more
You can be a copy genius and an author Copywriters are, of course, super bright, talented folks. They can craft creative compelling copy. Bash out a blog post. And preen a press release to perfection. But many of them also have a burning desire to write real booky...read more
CopyCon: Mini Copybeasts Welcomed! Last year, going to CopyCon was the highlight of my year. So when I found out I’d have a six-week-old baby by the time this year’s conference happened, my heart sank a little. I mean, no-one wants a baby at a conference. Or do they?...read more
When more than 150 freelancers simultaneously shed their slippers, do their hair and emerge from behind their computer screens, it can only mean one thing. CopyCon, Australia’s only dedicated conference for copywriters, is back baby. CopyCon 2018 proved to be bigger,...read more
Have you ever considered sub contracting for another copywriter? It can take the pressure off trying to find clients yourself, and if you're comfortable being at the mercy of someone else (and their quirks) it can be rather lucrative. On the flip side, if you have a...read more
7 Clever Copywriters share their desks Tidy desk, tidy mind? I’m not sure I entirely believe in the old idiom, my desk is super tidy but my mind? Not so much. Others argue that work amid a mess of clutter can actually make you more creative. I asked some of the...read more
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