Blog
ChatGPT: Friend or foe? (Learn)
Taking on AI as an asset, not a threat Everyone is talking about ChatGPT. My LinkedIn is stuffed with experts providing tips and examples of how to use this amazing tool. (Everyone is an instant expert on LinkedIn). To some it’s the best thing since sliced bread. To...
The robots are coming for your job. But they are moving slowly
This post was written by TCCS member, Nigel Bowen ChatGPT isn’t the end. It’s not even the beginning of the end. But it may well be the end of the beginning. Anyone who claims they can predict the long-term or even short-term effects of generative AI (e.g. ChatGPT and...
The ART of copywriting with Alison Strachan (Chat)
“It’s important to decide what’s okay and not okay in your own business. You might be okay to reply to stuff on the weekend or you might want to set firm. But boundaries have made the biggest difference for me.” - Ali Strachan Us copywriters, ooh we love a good...
Wrangling the beast: How to write website copy for 40+ page sites
This post was written by TCCS member, Kerrie Brooks It's not as scary as you think. Just follow these handy steps. You've been asked to quote copy for a 40+ page website. Great. You submit your proposal and get the job. Gulp. While it will line your pockets and...
Learning to love LinkedIn with Rebecca Cofrancesco (Chat)
“Be yourself. Don’t be afraid to just let your personality shine because let’s face it, there’s not too much differentiation between copywriters. We write words, we help people articulate their value, but what’s different or what will help you stand out is just being...
How to be an unlonely copywriter with Angela Pickett (Chat)
"Just start, tell everyone what you're doing and explain what a copywriter is. Tell people you can write blogs or social media posts for them. Offer to write some press releases for a friend or a local business, start writing some blogs for your own website and just...
Lost in the valley of despair? Here are 5 mantras to get you back on track
This post was written by TCCS member, Jody Carey 5 mantras to escape the valley of despair The valley of despair can be a deep, dark place. Everything we know as writers can easily be undermined and challenged. How can we escape a crushing blow to our...
Boosting your copywriting profile with Erin Huckle (Chat)
“Book in a half hour or an hour with another copywriter that you're friends with, and have a bit of a brainstorm about story ideas that you could both be putting yourself out there for. Having another human to bounce ideas off can be really helpful when you're trying...
Why knowing your audience is an essential part of writing
This post was written by TCCS member, Catherine James According to Jane Harper, author of five bestselling novels including Exiles, knowing your audience is as essential as planning your story. At a recent Meet the Author talk at Marion Cultural Centre in South...
TCCS COPYCON AWARDS 2022
2022 COPYCON AWARDS: Meet the best copywriters in the business. From newbie copywriters starting out in business, through to experienced copywriters, content writers, editors and proofreaders, the Clever Copywriting Awards, founded by the Clever Copywriting School, is...
